True & Co is an online lingerie company. The Company uses a questionnaire and associated algorithm to recommend bra sizes to customers. True & Co sells bras from other lingerie lines as well as from its own branded collection.

Employee Rating

Parent CompanyPVH
HQSan Francisco, US
True & Co was founded in 2012 and is headquartered in San Francisco, US

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Key People/Management at True & Co

Michelle Lam

Michelle Lam

CEO, Co-Founder
Beatrice Pang

Beatrice Pang

Head of Operations
Anda Pho

Anda Pho

Head of Marketing
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True & Co Office Locations

True & Co has an office in San Francisco
San Francisco, US (HQ)
576 Natoma St, San Francisco
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True & Co Financials and Metrics

Summary Metrics

In total, True & Co had raised $12.7 m. True & Co is a subsidiary of PVH

True & Co Online and Social Media Presence

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True & Co Frequently Asked Questions

  • When was True & Co founded?

    True & Co was founded in 2012.

  • Who are True & Co key executives?

    True & Co's key executives are Michelle Lam, Beatrice Pang and Anda Pho.

  • Who are True & Co competitors?

    Competitors of True & Co include ThirdLove, Ollie's Bargain Outlet and navabi.

  • Where is True & Co headquarters?

    True & Co headquarters is located at 576 Natoma St, San Francisco, San Francisco.

  • Where are True & Co offices?

    True & Co has an office in San Francisco.

  • How many offices does True & Co have?

    True & Co has 1 office.