The Exchange Lab, part of GroupM, is One for All. One company connected to the world's largest programmatic digital media marketplace. The company’s unique multi-platform solution unifies all of the top demand side platforms (DSPs), marketing technologies and exchanges into a single touch-point that drives the highest level of efficiency and insight for agencies and advertisers. The Exchange Lab is powered by Proteus, an intuitive trading management platform which works by bringing all of the leading platforms together including: MediaMath, DoubleClick Bid Manager by Google, DoubleClick Ad Exchange by Google, Adap.TV, Adbrain, ONE by AOL, AppNexus, TubeMogul and The Trade Desk, under one roof and playing to each of their strengths. Founded in 2007, The Exchange Lab is a privately held company that serves more than 700 clients across 50 markets worldwide with offices in London, New York, San Francisco, Chicago, Dallas, Toronto and Singapore.

Parent Company
London, GB
The Exchange Lab was founded in 2007 and is headquartered in London, GB
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The Exchange Lab Office Locations

The Exchange Lab has offices in Singapore, London, Brooklyn and Toronto
London, GB (HQ)
1 Neathouse Pl
Toronto, CA
400 260 Queen St W
Singapore, SG
The Globe 100 Cecil St
Brooklyn, US
1001 1133 W 26th St
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The Exchange Lab Financials and Metrics

Summary Metrics

In total, The Exchange Lab had raised $14 m. The Exchange Lab is a subsidiary of WPP

The Exchange Lab Financials

The Exchange Lab's revenue was reported to be £12.32 m in FY, 2016
GBPFY, 2009FY, 2010FY, 2013FY, 2014FY, 2015FY, 2016


946.9 k1.9 m6.7 m10.7 m10.4 m12.3 m

Revenue growth, %


Cost of goods sold

699.7 k1.4 m4.4 m7.1 m7 m10.7 m

Gross profit

247.2 k572.7 k2.3 m3.6 m3.4 m1.6 m
GBPFY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016


16.6 k53 k44.7 k129.8 k1.3 m668 k1.4 m313.5 k

Accounts Receivable

415.4 k805.1 k1.1 m2.9 m2.3 m3 m1.6 m3 m

Current Assets

461.3 k877.5 k1.1 m3 m5.9 m8 m8.3 m6.6 m


5.4 k29.5 k96.3 k145.4 k77.2 k22.9 k
GBPFY, 2009FY, 2010FY, 2013FY, 2014FY, 2015FY, 2016

Net Income

(68.2 k)50.6 k(294.7 k)(761.2 k)(2.6 m)(5 m)

Income Taxes Paid

12.2 k476.1 k127.6 k
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