Swrve transforms the way brands connect and interact with customers in an increasingly mobile-centric world. The company's integrated Mobile Engagement Platform enables enterprise organizations to deliver compelling mobile experiences and campaigns that drive engagement, revenue and ROI. Swrve is also proud to be the first mobile marketing company to combine predictive analytics with messaging for mobile apps in our Predictive Marketing Suite, which employs a continuously updated behavioral algorithm that determines an app user’s propensity for action or inaction. Swrve combines class-leading analytics, segmentation, AB testing and in-app messaging in a unified application that allows marketing managers to continually test their applications by tracking user behavior, targeting specific user segments, tuning in-app elements, and talking to users via in-app messages.