Sugru is the world’s first mouldable glue that turns into rubber.
It all started with an idea and a small team of product designers and material scientists here in London. Our dream is to make fixing, modifying and making things easy and fun for anyone, and Sugru is our solution.
Our patented silicone technology is unique. Out of the pack, Sugru feels like play-dough, and it's that easy to use too. It bonds to almost any other material and cures just by exposing it to air. Its durable cured properties mean it'll stay strong and securely bonded anywhere from the freezer to a steamy hot shower, from the home to the great outdoors.
Sugru comes in a range of 10 awesome colours, so whether you want to blend in or stand out, the choice it yours.
We have a growing community of over 1 million awesome Sugru-ers in 160 countries who share and inspire each other and discover new uses every day.

Company Growth (employees)
London, GB
Size (employees)
56 (est)+2%
Sugru was founded in 2004 and is headquartered in London, GB

Sugru Office Locations

Sugru has an office in London
London, GB (HQ)
Units 1&2 47-49 Tudor Road

Sugru Metrics

Summary Metrics

Founding Date


Total Funding

$10.5 m

Latest funding size

$5 m

Time since last funding

4 months


Sugru's latest funding round in December 2016 was reported to be $5 m. In total, Sugru has raised $10.5 m

Sugru Financial Metrics

Revenue (2015)

£3.5 m

Revenue growth (2014-15), %


Gross profit

£1.5 m

Gross profit margin (2015), %


Net income (2015)

(£1.9 m)

Cash (31-Dec-2015)

£1.9 m
Sugru's revenue was reported to be £3.5 m in FY, 2015 which is a 53.1% increase from the previous period.
FY, 2013FY, 2014FY, 2015


£1.8 m£2.3 m£3.5 m

Revenue growth, %


Cost of goods sold

£803.2 k£1.2 m£2 m

Gross profit

£974.7 k£1.1 m£1.5 m

Gross profit Margin, %


Operating expense total

£2 m£2.2 m£3.5 m

Pre tax profit

(£1 m)(£1.1 m)(£2 m)

Net Income

(£838.6 k)(£1.3 m)(£1.9 m)
FY, 2013FY, 2014FY, 2015


£817.5 k£1 m£1.9 m

Accounts Receivable

£269.1 k£506.4 k£649 k

Current Assets

£1.6 m£2 m£3.5 m


£288.8 k£436 k£542 k


£132.4 k£143.2 k£166.1 k

Total Assets

£2.1 m£2.6 m£4.2 m

Accounts Payable

£177.9 k£302.5 k£467 k

Current Liabilities

£390 k£628 k£872.8 k

Retained Earnings

(£838.6 k)(£1.3 m)(£1.9 m)

Total Equity

£1.7 m£1.8 m£3.2 m

Financial Leverage

1.2 x1.4 x1.3 x
FY, 2013FY, 2014FY, 2015

Cash From Operating Activities

(£1.1 m)

Cash From Financing Activities

£2.1 m

Income Taxes Paid

£171.1 k(£229.9 k)£178.6 k

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Sugru News

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