Snapchat (Snap)

Snap is a camera company.  We believe that reinventing the camera represents our greatest opportunity to improve the way that people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.  Our flagship product, Snapchat, is a camera application that was created to help people communicate through short videos and images.

We are willing to take risks in an attempt to create innovative and different camera products that are better able to reflect and improve our life experiences.

On February 2, 2017, Snap filed a preliminary S-1 registration statement for an upcoming Initial Public Offering (IPO). Please see Snap's Financial metrics and Operating metrics in the tables below.  

Company growth
Venice, US
Size (employees)
1,859 (est)+210%
Snapchat (Snap) was founded in 2011 and is headquartered in Venice, US

Key People at Snapchat (Snap)

Evan Spiegel

Evan Spiegel

Co-Founder & CEO
Bobby Murphy

Bobby Murphy

Co-Founder and CTO
Michael Lynton

Michael Lynton

Imran Khan

Imran Khan

Chief Strategy Officer
Timothy Sehn

Timothy Sehn

Vice President, Engineering
Mary Demyan Ritti

Mary Demyan Ritti

VP Communications
Philippe Browning

Philippe Browning

VP, Monetization
Steven Hwang

Steven Hwang

Director of Legal Operations
Nick Bell

Nick Bell

Vice President, Content

Snapchat (Snap) Office Locations

Snapchat (Snap) has offices in Venice, Dallas, Dubai, Cleveland and in 10 other locations
Venice, US
Dallas, US
Dubai, AE
Cleveland, US
Sydney, AU
Paris, FR
Philadelphia, US
Toronto, CA
Los Angeles, US
New York, US
Seattle, US
London, GB
San Francisco, US
Chicago, US

Snapchat (Snap) Metrics

Snapchat (Snap) Summary

* Source:
We estimate that Snapchat (Snap)'s latest funding round in May 2016 was $1.8 B. In total, Snapchat (Snap) has raised $2.65 B. We estimate that Snapchat (Snap)'s latest valuation is $17.8 B.

Snapchat (Snap) Financials

We estimate that Snapchat (Snap)'s revenue is $404 M in FY, 2016 which is 589.5% increase from the previous period.
FY, 2016FY, 2015


$404 M$58.7 M

Revenue growth, %


Cost of goods sold

$452 M$182 M

Gross profit

$-47.2 M$-124 M

Gross profit Margin, %


Sales and marketing expense

$124 M$27.2 M

R&D expense

$184 M$82.2 M

General and administrative expense

$165 M$149 M

Operating expense total

$473 M$258 M

Depreciation and amortization

$29.1 M$15.3 M


$-459 M$-293 M

EBITDA margin, %



$-522 M$-382 M

EBIT margin, %


Interest expense

$-1.42 M

Interest income

$4.65 M$1.4 M

Income tax expense

$7.08 M$7.59 M

Pre tax profit

$-522 M$-380 M

Net Income

$-515 M$-373 M

Operating cash flow

$-611 M$-307 M

Snapchat (Snap) Operating Metrics

Q1, 2017Q4, 2016Q3, 2016Q2, 2016Q1, 2016Q4, 2015Q3, 2015Q2, 2015Q1, 2015Q4, 2014Q3, 2014Q2, 2014Q1, 2014

Daily Active Users

161 M158 MA153 MA143 MA122 MA107 MA94 M86 M80 M71 M62 M57 M46 M

Daily video views

10 B

Snaps posted per second

9 K

Average Quarterly Revenue per User


Monthly Active Users

301 M

Snaps created every day

2.5 BA

Snapchat (Snap) Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
Cimagine MediaDecember 25, 2016$30 M
FliteDecember 19, 2016
VurbAugust 15, 2016$115 M
Obvious EngineeringJune 03, 2016
BitstripsMay 24, 2016$64.2 M
LookserySeptember 15, 2015$150 M
ScanDecember 17, 2014$50 M
Vergence LabsDecember 17, 2014$15 M
AddLiveMay 02, 2014$30 M

Snapchat (Snap) Revenue Breakdown

Snapchat (Snap) Online Presence

Snapchat (Snap) News

Snapchat (Snap) Company Life

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