Snapchat (Snap)

Snap is a camera company. Its products empower people to express themselves, live in the moment, learn about the world, and have fun together.  The Company's flagship product, Snapchat, is a camera application that was created to help people communicate through short videos and images.

Please see Snap's Financial metrics and Operating metrics in the tables below.  

Company Growth (employees)
Venice, US
Size (employees)
1,859 (est)+210%
Snapchat (Snap) was founded in 2011 and is headquartered in Venice, US

Key People at Snapchat (Snap)

Evan Spiegel

Evan Spiegel

Co-Founder & CEO
Bobby Murphy

Bobby Murphy

Co-Founder and CTO
Michael Lynton

Michael Lynton

Imran Khan

Imran Khan

Chief Strategy Officer
Timothy Sehn

Timothy Sehn

Vice President, Engineering
Mary Demyan Ritti

Mary Demyan Ritti

VP Communications
Philippe Browning

Philippe Browning

VP, Monetization
Steven Hwang

Steven Hwang

VP od Corporate Development
Nick Bell

Nick Bell

Vice President, Content

Snapchat (Snap) Office Locations

Snapchat (Snap) has offices in Venice, New York, Los Angeles, Seattle and in 11 other locations
Venice, US (HQ)
63 Market St
New York, US
229 West 43rd

Snapchat (Snap) Data and Metrics

Snapchat (Snap) Financial Metrics

Snapchat (Snap)'s revenue was reported to be $404.5 m in FY, 2016 which is a 590% increase from the previous period.
Numbers are in $, USD

Revenue (FY, 2016)

404.5 m

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

(47.2 m)

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

(514.6 m)

EBIT (FY, 2016)

(521.6 m)

EBITDA (FY, 2016)

(459.4 m)

Market capitalization (23-May-2017)

23.6 b

Closing share price (23-May-2017)


Cash (31-Mar-2017)

1.4 b
Snapchat (Snap)'s current market capitalization is $23.6 b.
Numbers are in $, USDFY, 2015FY, 2016


58.7 m404.5 m

Revenue growth, %


Cost of goods sold

182.3 m451.7 m

Gross profit

(123.7 m)(47.2 m)

Gross profit Margin, %


Sales and marketing expense

27.2 m124.4 m

R&D expense

82.2 m183.7 m

General and administrative expense

148.6 m165.2 m

Operating expense total

258.1 m473.2 m

Depreciation and amortization

15.3 m29.1 m


(292.9 m)(459.4 m)

EBITDA margin, %



(381.7 m)(521.6 m)

EBIT margin, %


Interest expense

(1.4 m)

Interest income

1.4 m4.7 m

Pre tax profit

(380.5 m)(521.6 m)

Income tax expense

7.6 m7.1 m

Net Income

(372.9 m)(514.6 m)
Numbers are in $, USDFY, 2015FY, 2016Q1, 2017


640.8 m150.1 m1.4 b

Accounts Receivable

44.3 m162.7 m147.7 m

Current Assets

692.6 m1.2 b3.5 b


44.1 m100.6 m116.1 m


133.9 m319.1 m332.2 m

Total Assets

938.9 m1.7 b4 b

Accounts Payable

702 k8.4 m13.8 m

Current Liabilities

156.3 m156.7 m242.3 m

Non-Current Liabilities

18.5 m47.1 m64 m

Total Liabilities

174.8 m203.9 m306.3 m

Common Stock

5 k5 k12 k

Preferred Stock

4 k5 k

Additional Paid-in Capital

1.5 b2.7 b7.2 b

Retained Earnings

(693.2 m)(1.2 b)(3.4 b)

Total Equity

764.1 m1.5 b3.7 b



Financial Leverage

1.2 x1.1 x1.1 x
Numbers are in $, USDFY, 2015FY, 2016Q1, 2017

Net Income

(372.9 m)(514.6 m)(2.2 b)

Depreciation and Amortization

15.3 m29.1 m12.5 m

Accounts Receivable

(41.9 m)(118.4 m)13.4 m


(6.6 m)(20.5 m)(43.4 m)

Accounts Payable

(6.7 m)6.5 m5.6 m

Cash From Operating Activities

(306.6 m)(611.2 m)(155 m)

Purchases of PP&E

(19.2 m)(66.4 m)(18 m)

Capital Expenditures

(20.4 m)(18 m)

Cash From Investing Activities

(100.9 m)(1 b)(1 b)

Cash From Financing Activities

650.4 m1.1 b2.4 b

Income Taxes Paid

3 k1.7 m3.5 m

Free Cash Flow

(631.6 m)(173 m)
Y, 2017

P/E Ratio


Financial Leverage

1.1 x

Snapchat (Snap) Operating Metrics

Snapchat (Snap)'s Monthly Active Users was reported to be 301 m in Q4, 2016
Q1, 2014Q2, 2014Q3, 2014Q4, 2014Q1, 2015Q2, 2015Q3, 2015Q4, 2015Q1, 2016Q2, 2016Q3, 2016Q4, 2016Q1, 2017

Daily Active Users

46 m57 m62 m71 m80 m86 m94 m107 mA122 mA143 mA153 mA158 mA166 m

Quarterly ARPU


Hosting Costs per Daily Active Users


Quarterly ARPU (North America)


Quarterly ARPU (Rest of World)


Quarterly ARPU (Europe)


Daily Active Users (North America)

54 m61 m65 m68 m71 m

Daily Active Users (Rest of World)

29 m36 m39 m39 m40 m

Daily Active Users (Europe)

39 m46 m49 m52 m55 m

Monthly Active Users

301 m

Snaps per Day

2.5 bA3 b

Spectacles Sold

34.6 kB63.8 kB

Daily Video Views

10 b

Snaps per Second

9 k

Photos Shared Daily

410 m

Snapchat (Snap) Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
Cimagine MediaDecember 25, 2016$30 m
FliteDecember 19, 2016
VurbAugust 15, 2016$114.5 m
Obvious EngineeringJune 03, 2016
BitstripsMay 24, 2016$64.2 m
LookserySeptember 15, 2015$150 m
ScanDecember 17, 2014$50 m
Vergence LabsDecember 17, 2014$15 m
AddLiveMay 02, 2014$30 m

Snapchat (Snap) Market Value History

Snapchat (Snap) Revenue Breakdown

Snapchat (Snap) Job Categories

Snapchat (Snap) Online and Social Media Presence

Snapchat (Snap) News and Updates

Snapchat (Snap) Company Life and Culture

You may also be interested in