Reformation

Reformation designs limited-edition collections and manufactures styles in their downtown Los Angeles factory. This allows the company to release designs that reflect the latest fashion trends within a few weeks. By cutting out the middleman and selling in own boutiques and online store, Reformation is able to control costs and pass these savings to customers. Reformation also sources vintage garments and sustainable fabrics and incorporates green practices throughout its supply chain to make beautiful styles at a fraction of the environmental impact generated by most fashion brands.
Company Growth (employees)
Type
Private
HQ
Los Angeles, US
Founded
2009
Size (employees)
206 (est)
Reformation was founded in 2009 and is headquartered in Los Angeles, US

Reformation Office Locations

Reformation has an office in Los Angeles
Los Angeles, US (HQ)
2744 E 11th St

Reformation Financials and Metrics

Summary Metrics

Founding Date

2009

Total Funding

$12 m

Latest funding size

$12 m

Time since last funding

over 2 years

Investors

Reformation's latest funding round in April 2015 was reported to be $12 m. In total, Reformation has raised $12 m

Reformation's Web-traffic and Trends

Reformation Online and Social Media Presence

Reformation News and Updates

Martin Luther’s defining act that sparked the Protestant Reformation probably never happened

The Catholic church of the 16th-century was rotten with corruption. Among other things, the Church was running a roaring businesses in indulgences, slips of paper…

How BFF Marketing Became the M.O. for Women’s Direct-to-Consumer Brands

The approach — predicated on the notion that a brand is your ‘best friend forever’ — is the core narrative behind the rise of some of the most successful direct-to-consumer womenswear and beauty brands.

Social Goods | Levis' Social Responsibility, Can Chinese Manufacturers Ever Be Green?

This week, Levi's starts initiative to improve life for garment workers, while China renews its focus on building a sustainable garment industry.

Social Goods | Fast Fashion Gets Eco-Friendly, The Vegan Leather Boom

This week, Reformation leads the sustainable fast-fashion movement, while the vegan leather market anticipates a surge in popularity.

Robots are coming for priests’ jobs, too

Would you believe in a blessing from a robot priest? The Guardian is raising the question with a story about a robot priest in Wittenberg,…

Tim Ferriss Gets Real About Fear and Failure

The popular author explores the often lonely journey to success with inspirational leaders.

Reformation Company Life and Culture

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