Pathmatics

OverviewSuggest Edit

Pathmatics offers cross-channel digital advertising intelligence. The Сompany’s technology analyzes digital advertising activity and delivers real-time, actionable intelligence to advertisers, agencies, publishers and ad tech providers.

TypePrivate
Founded2011
HQSanta Monica, CA, USMap
Websitepathmatics.com
Employee Ratings4More
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Latest Updates

Employees (est.) (Jan 2021)57
Cybersecurity ratingCMore

Key People/Management at Pathmatics

Gabe Gottlieb

Gabe Gottlieb

Co-Founder and CEO
Shannon Flynn Bevers

Shannon Flynn Bevers

VP of People
Tom Lorimor

Tom Lorimor

Co-Founder and CTO
Rajan Arora

Rajan Arora

VP Business Development
Gordon Cowie

Gordon Cowie

VP Engineering
William Merchan

William Merchan

CRO
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Pathmatics Office Locations

Pathmatics has offices in Santa Monica and New York
Santa Monica, CA, US (HQ)
501 Santa Monica Blvd #301
New York, NY, US
261 Madison Ave
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Pathmatics Financials and Metrics

Summary Metrics

Founding Date

2011

Pathmatics total Funding

$4.7 m

Pathmatics latest funding size

$3 m

Time since last funding

4 years ago

Pathmatics investors

Daher Capital, Upfront Ventures, Launchpad LA, Baroda Ventures, Karlin Ventures, Andy Rankin, Double M Partners, Clark Landry, BDMI, Seth Demsey
Pathmatics's latest funding round in April 2017 was reported to be $3 m. In total, Pathmatics has raised $4.7 m
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Pathmatics Cybersecurity Score

Cybersecurity ratingPremium dataset

C

76/100

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Pathmatics Online and Social Media Presence

Pathmatics's Trends

Embed Graph

Pathmatics Company Culture

  • CEO Rating

    A+

    100/100

  • Compensation

    A+

    100/100

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Pathmatics Blogs

January 20, 2021

[CISION] Numerator Launches Paid Social Media And Streaming Ad Monitoring

January 20, 2021

Product Spotlight: Announcing New Taxonomy & Deeper Brands for CPG

  Out with the old and in with the new Pathmatics is overhauling the way we classify categories and brands with our new taxonomy. This massive project is years in the making and we've tackled one of our most popular categories first, Consumer Product Goods (CPG). Now, you'll be ab…
January 15, 2021

Digital Ads in 2020 - Americans Continued to Fall for Clickbait

Among other things, 2020 has been a year marked by concern and confusion. Conspiracies have opportunistically been offered to fill the gaps in information as the public struggles to understand the evolutions of the pandemic and how to respond. 
January 14, 2021

Pathmatics & Numerator Announce New Partnership

We're thrilled today to announce our expanded global strategic partnership with Numerator! Amy Fitzgerald, SVP of Strategy, Numerator, said:  "Marketers deserve data and products that allow them to quickly cut through the noise and understand a complete view of the …
January 13, 2021

Top Advertisers on Amazon.com

Did you know Amazon is more than just an easy place to buy uranium or a leash for your chicken.
January 11, 2021

8 Psychological Concepts to Understand For Better Marketing

This article is part of our content contributor series. 
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 Pathmatics Frequently Asked Questions

  • When was Pathmatics founded?

    Pathmatics was founded in 2011.

  • Who are Pathmatics key executives?

    Pathmatics's key executives are Gabe Gottlieb, Shannon Flynn Bevers and Tom Lorimor.

  • How many employees does Pathmatics have?

    Pathmatics has 57 employees.

  • Who are Pathmatics competitors?

    Competitors of Pathmatics include Remerge, Nativo and Blis.

  • Where is Pathmatics headquarters?

    Pathmatics headquarters is located at 501 Santa Monica Blvd #301, Santa Monica.

  • Where are Pathmatics offices?

    Pathmatics has offices in Santa Monica and New York.

  • How many offices does Pathmatics have?

    Pathmatics has 2 offices.