Pandora is a music streaming and automated music recommendation service. It plays musical selections of a certain genre based on the user's artist selection and the user then provides positive or negative feedback for songs chosen by the service, which is taken into account in the subsequent selection of other songs to play. Pandora can be accessed either through a web browser or by downloading and installing application software on the user's device such as personal computer or mobile phone.

Employee Rating

3.4More
TypePublic
Parent CompanySirius XM
HQOakland, US
Founded2000
Size (employees)1,938 (est)-22%
Websitepandora.com
Pandora was founded in 2000 and is headquartered in Oakland, US
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Key People/Management at Pandora

Roger Lynch

Roger Lynch

President and CEO
Steve Bené

Steve Bené

General Counsel
Naveen Chopra

Naveen Chopra

CFO
David Gerbitz

David Gerbitz

COO
Aimée Lapic

Aimée Lapic

Chief Marketing Officer
Chris Phillips

Chris Phillips

Chief Product Officer
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Pandora Office Locations

Pandora has offices in Oakland, Dallas, Atlanta, Birmingham and in 3 other locations
Oakland, US (HQ)
2100 Franklin St Suite 700
Atlanta, US
271 17th Street NW Suite 1520
Birmingham, US
100 380 N Old Woodward Ave
Chicago, US
130 E. Randolph St. Suite 850
Dallas, US
830 1717 McKinney Ave
New York, US
19th Floor 125 Park Ave
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Pandora Financials and Metrics

Pandora Revenue

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Pandora's revenue was reported to be $1.47 b in FY, 2017 which is a 5.9% increase from the previous period.
USD

Revenue (Q3, 2018)

417.6m

Gross profit (Q3, 2018)

156.1m

Gross profit margin (Q3, 2018), %

37.4%

Net income (Q3, 2018)

(63.7m)

EBIT (Q3, 2018)

(58.5m)

Market capitalization (17-Jan-2019)

2.3b

Closing stock price (17-Jan-2019)

8.6

Cash (30-Sep-2018)

287.5m

EV

2.3b
Pandora's current market capitalization is $2.3 b.
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017

Revenue

920.8m1.2b1.4b1.5b

Revenue growth, %

26%19%6%

Cost of goods sold

508.0k697.3k894.9m967.1m

Gross profit

920.3m1.2b489.9m499.7m
Annual
USDFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Cash

245.8m176.0m334.7m199.9m499.6m

Accounts Receivable

218.4m277.1m309.3m336.4m

Prepaid Expenses

15.4m35.9m33.2m19.2m

Current Assets

518.8m588.4m683.5k625.8m912.2m
Quarterly
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018

Cash

221.0m204.1m243.0m303.5m238.4m207.7m170.9m209.6m493.2m454.9m293.0m287.5m

Accounts Receivable

188.5m233.7m262.9m237.8m263.7m282.8m162.9m288.3m312.3m269.6m339.6m373.4m

Prepaid Expenses

19.4m16.7m17.2m48.2m43.3m34.2m29.4m18.2m20.3m20.1m21.8m25.7m

Current Assets

589.5m622.8m643.7m635.2m600.1m677.3m543.9m801.9m912.2m870.0m806.6m819.0m
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017

Net Income

(30.4m)(169.7m)(343.0m)(518.4m)

Depreciation and Amortization

15.4m24.5m60.8m62.9m

Accounts Payable

4.8m18.1m5.3m9.1m

Cash From Operating Activities

21.0m(42.1m)(181.7m)(210.7m)
Quarterly
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018

Net Income

(40.7m)(42.7m)(48.3m)(64.3m)(150.3m)(115.1m)(191.4m)(253.0m)(132.3m)(407.4m)(473.6m)(131.7m)(223.7m)(287.4m)

Depreciation and Amortization

7.1m11.2m4.3m9.4m15.2m13.3m27.6m43.5m17.7m35.1m49.1m13.8m28.1m44.2m

Accounts Payable

1.1m5.8m8.1m12.0m29.6m(3.5m)(17.4m)(5.0m)13.2m15.1m(257.0k)4.7m3.6m26.2m

Cash From Operating Activities

(9.4m)(4.3m)27.0m17.1m28.9m(13.1m)(58.6m)(179.1m)(36.0m)(139.4m)(218.6m)17.4m(32.0m)(59.1m)
USDY, 2018

EV/EBIT

-39.2 x

EV/CFO

-38.8 x

Debt/Equity

4.9 x

Debt/Assets

0.2 x

Financial Leverage

22.3 x
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Pandora Operating Metrics

Pandora's Active Users was reported to be 71.4 m in Q2, 2018.
Q1, 2014Q2, 2014Q3, 2014FY, 2014Q1, 2015Q2, 2015Q3, 2015Q4, 2015FY, 2015Q1, 2016Q2, 2016Q3, 2016Q4, 2016FY, 2016Q1, 2017Q2, 2017Q3, 2017Q4, 2017FY, 2017Q1, 2018Q2, 2018

Active Users

75.30 m76.40 m76.50 m79.20 m79.40 m78.10 m81.10 m79.40 m78.10 m77.90 m81 m76.70 m76 m73.70 m74.70 m72.30 m71.40 m

Listener Hours

4.80 b5.04 b4.99 b20.03 b5.30 b5.30 b5.14 b21.11 b5.52 b5.66 b5.40 b21.96 b5.21 b5.22 b5.15 b5.03 b20.61 b4.96 b5.09 b

LPU

$3.12 $2.96 $3.11 $3.87 $3.62 $4.65 $4.78

Average Revenue per Subscriber

$4.73 $4.76 $4.82 $5.58 $5.34 $6.30 $6.52
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Pandora Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
AdsWizzMarch 22, 2018$145 m
Rdio IncNovember 16, 2015$75 m
TicketflyOctober 06, 2015$450 m
Next Big SoundMay 19, 2015
KXMZJune 11, 2013
Pandora Media Australia Pty Limited
Pandora Media California
PANDORA MEDIA LIMITED

Pandora Revenue Breakdown

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Pandora revenue breakdown by business segment: 5.2% from Ticketing service, 21.5% from Subscription and other and 73.3% from Advertising

Pandora revenue breakdown by geographic segment: 99.3% from United States and 0.7% from Other

Human Capital Metrics

Pandora's employees are reported to be approximately 49% female and 51% male.
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Pandora Online and Social Media Presence

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Pandora News and Updates

SiriusXM Files Definitive Proxy Statement/Prospectus; Pandora Schedules Special Meeting of Stockholders to Vote on Merger

NEW YORK, Dec. 24, 2018 /PRNewswire/ -- Sirius XM Holdings Inc. (NASDAQ: SIRI) today announced that a definitive proxy statement/prospectus has been filed with the Securities and Exchange Commission in connection with SiriusXM's pending merger with Pandora Media, Inc. (NYSE: P). Pandora's ...

Monteverde & Associates PC Files Class Action Lawsuit On Behalf Of Shareholders Of Pandora Media, Inc. In The U.S. District Court For The Northern District Of California

NEW YORK, Dec. 6, 2018 /PRNewswire/ -- Notice is hereby given that Monteverde & Associates PC has filed a class action lawsuit in the United States District Court for the Northern District of California, Case No. 18-cv-06927-WHO, on behalf of public common shareholders of Pandora Media,...

Music on Demand - Global Markets to 2022: Apple, CBC/Radio-Canada, Deezer, iHeartMedia, Pandora Media, and Spotify are Dominating

DUBLIN, Dec. 6, 2018 /PRNewswire/ -- The "Global Music on Demand Market 2018-2022" report has been added to ResearchAndMarkets.com's offering. The global music on demand market will register a CAGR of almost 12.37% by 2022. One trend affecting this market is the emergence of multi-room...

E-commerce Payment Market Competitive Scenario of Leading Key Players 2017 and 2023 | Alphabet, Facebook,Baidu, Yahoo! Inc, Microsoft,Alibaba, Tencent, Twitter, Aol(Verizon Communications), eBay, Linkedin, Amazon,IAC, Soho, Pandora

Worldwide Market Reports has announced the addition of the “Global E-commerce Payment Market by Manufacturers, Countries, Type and Application, Forecast to 2023”,, Report offering you more creative solutions that combine our deep geographic experience, intimate sector knowledge and clear insights in…

Internet Advertising Market Competitive Scenario of Leading Key Players 2017 and 2023 | Alphabet, Facebook, Baidu, Yahoo! Inc., Microsoft,Alibaba, Tencent, Twitter, Aol(Verizon Communications), eBay, Linkedin, Amazon, IAC, Soho, Pandora

Worldwide Market Reports has announced the addition of the “Global Internet Advertising Market by Manufacturers, Countries, Type and Application, Forecast to 2023”,, Report offering you more creative solutions that combine our deep geographic experience, intimate sector knowledge and clear insights …

Pandora Premium arrives on Echo and other Alexa devices

Pandora Premium is finally available on Echo devices. The streaming music company this morning announced its top-level paid subscription tier will launch across Alexa-powered devices, including the Amazon Echo, Echo Dot, and Echo Show, as well as on all third-party Alexa devices that support Pandora…
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Pandora Company Life and Culture

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Pandora Frequently Asked Questions

  • When was Pandora founded?

    Pandora was founded in 2000.

  • Who are Pandora key executives?

    Pandora's key executives are Roger Lynch, Steve Bené and Naveen Chopra.

  • How many employees does Pandora have?

    Pandora has 1,938 employees.

  • What is Pandora revenue?

    Latest Pandora annual revenue is $1.5 b.

  • What is Pandora revenue per employee?

    Latest Pandora revenue per employee is $756.9 k.

  • Who are Pandora competitors?

    Competitors of Pandora include Spotify, iHeartMedia and 8tracks Radio.

  • Where is Pandora headquarters?

    Pandora headquarters is located at 2100 Franklin St Suite 700 , Oakland.

  • Where are Pandora offices?

    Pandora has offices in Oakland, Dallas, Atlanta, Birmingham and in 3 other locations.

  • How many offices does Pandora have?

    Pandora has 7 offices.