Nativo Competitors and Similar CompaniesClear all

Taboola's competitors and similar companies include Zemanta and Adform.

	Taboola Taboola (also known as Taboola.com) is a technology company that develops an advertising platform.	Zemanta Zemanta is an advertising technology company that provides a programmatic native advertising platform.	Adform Adform is a company that develops a digital advertising platform for agencies, advertisers, and publishers.
Founding Date	Founding Date 2007	Founding Date 2007	Founding Date 2002
Type	Type Public	Type Subsidiary	Type Private
Tags	Tags Technology adtech artificial intelligence platform search engine	Tags Technology adtech content advertising platform	Tags Technology adtech advertising content advertising data management platform
Locations	Locations New York, US HQ Sydney, AU São Paulo, BR Beijing, CN Shanghai, CN Paris, FR Berlin, DE see more	Locations New York, US HQ Ljubljana, SI London, GB New York, US	Locations Copenhagen, DK HQ Surry Hills, AU Vienna, AT Antwerp, BE Shanghai, CN Prague, CZ Tallinn, EE see more
Employees	Employees 1,9005% increase	Employees 244% decrease	Employees 66911% increase
Financial
Revenue (est.)	Revenue (est.) $1.9b (FY, 2025)	Revenue (est.) N/A	Revenue (est.) €88.6m (FY, 2023)
Cost of goods	Cost of goods $1.3b (FY, 2025)	Cost of goods N/A	Cost of goods €5m (FY, 2023)
Gross profit	Gross profit $569.5m (FY, 2025)	Gross profit N/A	Gross profit €83.6m (FY, 2023)
Net income	Net income $42.3m (FY, 2025)	Net income N/A	Net income €3.2m (FY, 2023)
Funding
Total funding raised	Total funding raised $ 160m	Total funding raised $ 9m	Total funding raised $ 27.5m