Missguided Competitors and Similar CompaniesClear all
ASOS's competitors and similar companies include Pretty Little Thing and Boohoo UK.
 Pretty Little Thing PrettyLittleThing is a fashion retailer aimed to provide apparel to 16-34-year-old females. |  Boohoo UK Boohoo UK is an online fashion retailer offering various styles across womenswear and menswear. | ||
Founding Date | Founding Date 2000 | Founding Date 2012 | Founding Date 2006 |
Type | Type Public | Type Subsidiary | Type Subsidiary |
Tags | |||
Locations | Locations London, GB HQ Vancouver, CA Shanghai, CN Großbeeren, DE Barnsley, GB Birmingham, GB Watford, GB see more | Locations Manchester, GB HQ Burnley, GB Manchester, GB | Locations Manchester, GB HQ |
Employees | Employees 3,027 | Employees 7326% decrease | Employees 374 |
Financial | |||
Revenue (est.) | Revenue (est.) £2.5b (FY, 2025) | Revenue (est.) £374.4m (FY, 2019) | Revenue (est.) £1.2b (FY, 2025) |
Cost of goods | Cost of goods £1b (FY, 2025) | Cost of goods £162.7m (FY, 2019) | Cost of goods £705.8m (FY, 2025) |
Gross profit | Gross profit £1.5b (FY, 2025) | Gross profit £211.8m (FY, 2019) | Gross profit £513.5m (FY, 2025) |
Net income | Net income (£298.4m) (FY, 2025) | Net income £28.4m (FY, 2019) | Net income (£321.9m) (FY, 2025) |
Operating ⚠ | |||
Active Customers | Active Customers 24.9 m (H1, 2023) | Active Customers 1.3 m (FY, 2017) | Active Customers 9.8 m (FY, 2018) |
Order Frequency | Order Frequency 3.7 (H1, 2023) | Order Frequency N/A | Order Frequency 2.1 (FY, 2018) |
For sources of this data, please see the company profile
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Pretty Little Thing
HQ
Manchester, GB
PrettyLittleThing is a fashion retailer aimed to provide apparel to 16-34-year-old females.
View companyBoohoo UK
HQ
Manchester, GB
Boohoo UK is an online fashion retailer offering various styles across womenswear and menswear.
View company