LightInTheBox Competitors and Similar CompaniesClear all

MINISO's competitors and similar companies include Harper Wilde, The Hut and Sunglass Hut.

	MINISO Miniso Group Holding (名創優品) is a company that manufactures and sells lifestyle products.	Harper Wilde Harper Wilde owns and operates an online portal for shopping lingerie.	The Hut A luxury online department store providing a wide range of carefully selected, high-quality brands.	Sunglass Hut Sunglass Hut is a designer and retailer of sunglasses for men and women.
Founding Date	Founding Date 2013	Founding Date 2016	Founding Date 2004	Founding Date 1971
Type	Type Public	Type Private	Type Private	Type Subsidiary
Tags	Tags Manufacturing & Industrial consumer products & services lifestyle toys	Tags Retail consumer goods ecommerce fashion	Tags Retail Technology consumer goods ecommerce fashion luxury	Tags Retail consumer goods ecommerce fashion
Locations	Locations Guangzhou Shi, CN HQ Toronto, CA Hong Kong, HK Gurugram, IN Jakarta, ID Singapore, SG West Covina, US	Locations Los Angeles, US HQ	Locations Rudheath, GB HQ	Locations Milano, IT HQ
Employees	Employees 7,003	Employees 22	Employees 1,2361% increase	Employees 8,836
Financial
Revenue (est.)	Revenue (est.) ¥21.4b (FY, 2025)	Revenue (est.) N/A	Revenue (est.) £547.9m (FY, 2017)	Revenue (est.) N/A
Cost of goods	Cost of goods ¥10.6b (FY, 2025)	Cost of goods N/A	Cost of goods £331.6m (FY, 2017)	Cost of goods N/A
Gross profit	Gross profit ¥10.9b (FY, 2025)	Gross profit N/A	Gross profit £216.4m (FY, 2017)	Gross profit N/A
Net income	Net income ¥1.2b (FY, 2025)	Net income N/A	Net income (£15.1m) (FY, 2017)	Net income N/A
Operating ⚠
Directly Operated Stores	Directly Operated Stores 129 (FY, 2020)	Directly Operated Stores N/A	Directly Operated Stores N/A	Directly Operated Stores 3.1 k (Sep, 2018)
Funding
Total funding raised	Total funding raised $ 145.6m	Total funding raised $ 2m	Total funding raised N/A	Total funding raised N/A