Liftoff

OverviewSuggest Edit

Liftoff is a marketing technology company that helps mobile app publishers acquire more engaged users. Each Liftoff campaign is powered by a bidding optimization engine trained on a proprietary data set of User Composites and App Constellations. This bidding engine allows us to identify users with a higher chance of post-install activity and thus focus ad spend on these specific users. Liftoff campaigns leverage ad inventory from all the major mobile advertising channels and provide real-time analytics in one centralized dashboard.
TypePrivate
Founded2012
HQPalo Alto, CA, US
Websiteliftoff.io
Employee Ratings4.7
Overall CultureA

Latest Updates

Employees (est.) (Jan 2021)280(+2%)
Cybersecurity ratingCMore

Liftoff Office Locations

Liftoff has offices in Palo Alto, New York, Redwood City, Paris and in 3 other locations
Palo Alto, CA, US (HQ)
555 Bryant St #133
New York, NY, US
Floors 7, 424 W 33rd St #13
Redwood City, CA, US
900 Middlefield Rd 2nd floor
Paris, FR
33 Rue du Mail
Shibuya City, JP
2 Chome-24 Shibuya
Singapore, SG
600 North Bridge Rd, #10-01
Show all (8)

Liftoff Financials and Metrics

Summary Metrics

Founding Date

2012

Liftoff total Funding

$5 m

Liftoff latest funding size

$5 m

Time since last funding

6 years ago

Liftoff investors

Liftoff's latest funding round in February 2015 was reported to be $5 m. In total, Liftoff has raised $5 m
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Liftoff Cybersecurity Score

Cybersecurity ratingPremium dataset

C

71/100

SecurityScorecard logo

Liftoff Online and Social Media Presence

Embed Graph

Liftoff Company Culture

  • Overall Culture

    A

    85/100

  • CEO Rating

    A+

    98/100

  • Compensation

    C

    68/100

  • Diversity

    A+

    93/100

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Liftoff News and Updates

Blackstone To Invest $400 Million In Ad-Tech Startup Liftoff To Fuel Mobile Advertising Growth

Private equity firms have been increasingly active in the ad-tech sector over the past couple of years.

Blackstone will invest close to $400 million in mobile app marketer Liftoff

Financier Blackstone has agreed to invest an estimated $400 million in mobile app marketing optimization platform Liftoff.

Treasuries Face High Bar for Yield Liftoff in Calmest-Ever Trade

Treasuries Face High Bar for Yield Liftoff in Calmest-Ever Trade

Fed’s Clarida Says Months of 2% Inflation Needed for Liftoff

Fed’s Clarida Says Months of 2% Inflation Needed for Liftoff

Bank Digitalization: Prepare for Liftoff

Bank Digitalization: Prepare for Liftoff According to George Westerman, research scientist with the....

Bond Traders Glimpse Yields’ Liftoff Potential as Economy Wakens

Bond Traders Glimpse Yields’ Liftoff Potential as Economy Wakens
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Liftoff Blogs

Liftoff Recognized on Built In’s “SF Best Places to Work” List

We are excited to kick off 2021 with the announcement that Liftoff has been recognized by Built In across three important categories: SF Best Places to Work SF Best Midsize Companies to Work For SF Companies with the Best Benefits The Best Places to Work award recognizes top employers across the cou…
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Liftoff Frequently Asked Questions

  • When was Liftoff founded?

    Liftoff was founded in 2012.

  • How many employees does Liftoff have?

    Liftoff has 280 employees.

  • Who are Liftoff competitors?

    Competitors of Liftoff include Ecomsolver, LineUpr and InMobi.

  • Where is Liftoff headquarters?

    Liftoff headquarters is located at 555 Bryant St #133, Palo Alto.

  • Where are Liftoff offices?

    Liftoff has offices in Palo Alto, New York, Redwood City, Paris and in 3 other locations.

  • How many offices does Liftoff have?

    Liftoff has 8 offices.