Liftoff

OverviewSuggest Edit

Liftoff is a marketing technology company that helps mobile app publishers acquire more engaged users. Each Liftoff campaign is powered by a bidding optimization engine trained on a proprietary data set of User Composites and App Constellations. This bidding engine allows us to identify users with a higher chance of post-install activity and thus focus ad spend on these specific users. Liftoff campaigns leverage ad inventory from all the major mobile advertising channels and provide real-time analytics in one centralized dashboard.
TypePrivate
Founded2012
HQPalo Alto, CA, US
Websiteliftoff.io
Employee Ratings4.7
Overall CultureA-

Latest Updates

Employees (est.) (Sept 2021)341(+3%)
Cybersecurity ratingBMore

Liftoff Office Locations

Liftoff has offices in Palo Alto, New York, Redwood City, Shibuya City and in 1 other location
Palo Alto, CA, US (HQ)
555 Bryant St #133
New York, NY, US
Floors 7, 424 W 33rd St #13
Redwood City, CA, US
900 Middlefield Rd 2nd floor
Shibuya City, JP
2 Chome-24 Shibuya
Singapore, SG
600 North Bridge Rd, #10-01
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Liftoff Financials and Metrics

Summary Metrics

Founding Date

2012

Liftoff total Funding

$5 m

Liftoff latest funding size

$5 m

Time since last funding

7 years ago

Liftoff investors

Liftoff's latest funding round in February 2015 was reported to be $5 m. In total, Liftoff has raised $5 m
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Liftoff Cybersecurity Score

Cybersecurity ratingPremium dataset

B

81/100

SecurityScorecard logo

Liftoff Online and Social Media Presence

Embed Graph

Liftoff Company Culture

  • Overall Culture

    A-

    83/100

  • CEO Rating

    A+

    90/100

  • Compensation

    C

    64/100

  • Diversity

    A+

    93/100

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Liftoff News and Updates

Fed Seen Announcing Bond Taper in November, Rate Liftoff in 2023

Fed Seen Announcing Bond Taper in November, Rate Liftoff in 2023

Liftoff and Vungle agree to merge into one mobile growth company

Liftoff and Vungle have agreed to merge into one company focused on global mobile growth monetization and marketing platforms.

As Richard Branson And Jeff Bezos Ready For Liftoff, SPACs Flock To Space Startups

Richard Branson's planned visit to the edge of space might not be possible without the rise of SPACs.

Robinhood Seizes Meme-Stock Moment, Readying IPO for Liftoff

Robinhood Seizes Meme Stock Moment as It Readies IPO for Liftoff

Williams Says Fed’s Rate Liftoff Still Way Off in the Future

Williams Says Fed’s Rate Liftoff Is Still Way Off in the Future

Bullard Says High Inflation May Call for Fed Liftoff Next Year

Bullard Says High Inflation May Call for Fed Liftoff Next Year
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Liftoff Blogs

Mobile Heroes Program Expands into Germany

Liftoff selects the country’s top mobile marketers for its Mobile Heroes German Edition Liftoff has launched its Mobile Heroes program in Germany. Mobile Heroes, which originally launched in the US in 2015, highlights the marketing experts or “Heroes” behind the world’s biggest mobile apps. This Sep…

How Do App Marketers in Germany Build Their Apps?

German apps are having their moment as hubs of technical innovation spring up across the country. The post How Do App Marketers in Germany Build Their Apps? appeared first on Liftoff.
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Liftoff Frequently Asked Questions

  • When was Liftoff founded?

    Liftoff was founded in 2012.

  • How many employees does Liftoff have?

    Liftoff has 341 employees.

  • Who are Liftoff competitors?

    Competitors of Liftoff include Ecomsolver, LineUpr and InMobi.

  • Where is Liftoff headquarters?

    Liftoff headquarters is located at 555 Bryant St #133, Palo Alto.

  • Where are Liftoff offices?

    Liftoff has offices in Palo Alto, New York, Redwood City, Shibuya City and in 1 other location.

  • How many offices does Liftoff have?

    Liftoff has 6 offices.