Liftoff is a marketing technology company that helps mobile app publishers acquire more engaged users. Each Liftoff campaign is powered by a bidding optimization engine trained on a proprietary data set of User Composites and App Constellations. This bidding engine allows us to identify users with a higher chance of post-install activity and thus focus ad spend on these specific users. Liftoff campaigns leverage ad inventory from all the major mobile advertising channels and provide real-time analytics in one centralized dashboard.
Company Growth (employees)
Type
Private
HQ
Palo Alto, US
Founded
2012
Size (employees)
97 (est)+8%
Website
liftoff.io
Liftoff was founded in 2012 and is headquartered in Palo Alto, US

Liftoff Office Locations

Liftoff has offices in Palo Alto and New York
Palo Alto, US (HQ)
541 Cowper St
New York, US
33 W 19th St

Liftoff Financials and Metrics

Summary Metrics

Founding Date

2012

Total Funding

$5 m

Latest funding size

$5 m

Time since last funding

almost 3 years

Investors

Liftoff's latest funding round in February 2015 was reported to be $5 m. In total, Liftoff has raised $5 m

Liftoff's Web-traffic and Trends

Liftoff Online and Social Media Presence

Liftoff Company Life and Culture

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