Liftoff is a marketing technology company that helps mobile app publishers acquire more engaged users. Each Liftoff campaign is powered by a bidding optimization engine trained on a proprietary data set of User Composites and App Constellations. This bidding engine allows us to identify users with a higher chance of post-install activity and thus focus ad spend on these specific users. Liftoff campaigns leverage ad inventory from all the major mobile advertising channels and provide real-time analytics in one centralized dashboard.
Palo Alto, US
Size (employees)
119 (est)+8%
Liftoff was founded in 2012 and is headquartered in Palo Alto, US
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Liftoff Office Locations

Liftoff has offices in Palo Alto and New York
Palo Alto, US (HQ)
541 Cowper St
New York, US
33 W 19th St
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Liftoff Financials and Metrics

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Founding Date


Total Funding

$5 m

Latest funding size

$5 m

Time since last funding

3 years ago


Liftoff's latest funding round in February 2015 was reported to be $5 m. In total, Liftoff has raised $5 m
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Liftoff Online and Social Media Presence

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Liftoff News and Updates

Liftoff! All Eyes On Elon Musk As Falcon Heavy Performs Flawlessly During Maiden Launch … With Elon’s Tesla Roadster Inside (+ Pics From Space)

The SpaceX Falcon Heavy flew for the first time today and made a perfect launch. Both auxiliary rockets returned successfully to earth to be reused at a later date. Inside the rocket, Elon Musk's personal Tesla Roadster is on its way to Mars, complete with a mannequin driving named Starman.
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