Aarki

    OverviewSuggest Edit

    Aarki helps companies grow and re-engage their mobile app customers, using data, machine learning, and large customer reach. It strives to deliver post-install performance at scale across different marketing objectives to meet the clients target return on investment. The Company's data offers insights into customer intent and usage habits. To drive performance for the clients, Aarki activates its data assets through proprietary machine learning algorithms to engage customers in real time with personalized mobile advertisements.

    TypePrivate
    Founded2010
    HQSunnyvale, US
    Websiteaarki.com
    Employee Ratings3.2

    Latest Updates

    Employees (est.) (Jan 2020)138(-4%)

    Key People/Management at Aarki

    Sid Bhatt

    Sid Bhatt

    CEO
    Levon Budagyan

    Levon Budagyan

    CTO
    Kim Carlson

    Kim Carlson

    VP of Sales - North America
    Mark Kalygulov

    Mark Kalygulov

    VP of Engineering
    Nicol Cseko

    Nicol Cseko

    VP of Product
    Pyong Kim

    Pyong Kim

    VP of Finance
    Show more

    Aarki Office Locations

    Aarki has an office in Sunnyvale
    Sunnyvale, US (HQ)
    530 Lakeside Dr #260
    Show all (1)

    Aarki Financials and Metrics

    Summary Metrics

    Founding Date

    2010

    Time since last funding

    7 years ago

    Aarki investors

    Show all financial metrics

    Aarki Online and Social Media Presence

    Embed Graph

    Aarki Blogs

    Using Non-Attributed Data to Improve ROI Predictions

    In the not-so-distant past, most app marketing campaigns were focused on driving a large volume of app installs at the lowest possible cost. Nowadays, marketers are increasingly interested in optimizing app campaigns directly on the return on investment (ROI).

    Re-engagement: Basics and Beyond

    25% of users abandon apps after just one use, a huge problem for app advertisers. 

    Aarki Selected as a Singular Certified Partner

    We are excited to announce that Aarki has joined the Singular Certified Partner Program!

    How to Maximize Retargeting with Non-Spenders

    The measure of mobile app success is much more than simply a high number of downloads. Monetization will always be the ultimate goal, and the number one factor in reaching monetization goals is maximizing the user base. 

    Aarki Supports First-Price Auctions Alongside Second-Price Auctions

    For years, the industry has accepted the second-price auction model as the gold standard for auctioning inventory. Under this model, the buyer with the highest bid wins the auction but only pays slightly higher than the second-highest price (thus the second-price name). This often encourages aggre…

    Aarki 2019: Year In Review

    2019 is coming to a close and it is a great time to look back and review Aarki’s year. This year was full of amazing events, opportunities, and achievements. We faced challenges that were an impetus for thinking bigger, acting smarter, and finding better, more comprehensive solutions. Now we’re ex…
    Show more

    Aarki Frequently Asked Questions

    • When was Aarki founded?

      Aarki was founded in 2010.

    • Who are Aarki key executives?

      Aarki's key executives are Sid Bhatt, Levon Budagyan and Kim Carlson.

    • How many employees does Aarki have?

      Aarki has 138 employees.

    • Who are Aarki competitors?

      Competitors of Aarki include Unity Technologies, Mihup Communications and msg.ai.

    • Where is Aarki headquarters?

      Aarki headquarters is located at 530 Lakeside Dr #260, Sunnyvale.

    • Where are Aarki offices?

      Aarki has an office in Sunnyvale.

    • How many offices does Aarki have?

      Aarki has 1 office.