Genius Sports

Genius Sports (Betgenius) is a world leader in sports betting and gaming software. We design, build and implement innovative technologies that power leading international bookmakers, lottery operators and casinos. Our sophistication lies in our software’s capability, which delivers effective and efficient, intelligence led, products. Sportsbook Management Our innovative sportsbook management system provides a turnkey solution for bookmakers, from event and market creation through to odds compilation, line management and rapid resulting. The Betgenius system provides a flexible solution that significantly reduces operational costs whilst increasing turnover and margin. Betgenius’ dedicated team of experts use our proprietary software to: • Trade in-play events 24/7, 365 days a year. • Support our clients with dedicated settings, margins, odds ladders and trading rules at competition or event level. • Result all markets for in-play and post-event and to instantly credit winnings to customer accounts. Our analysts in our data centre in Tallinn, Estonia, generate and aggregate live data on thousands of concurrent global sporting events and analyse this information against a database of over five million concurrent odds. Connextra With over 12 billion impressions delivered every month and a conversion rate over four times better than its competitors, Connextra is the gaming industry’s top performing online and mobile ad marketing tool. Connextra provides clients with a highly targeted and cost effective approach to customer acquisition which includes individual behaviour tracking to deliver tailor made ‘prospecting’ and ‘re-targeting’ campaigns. Betsteam Our live Scorecentres across soccer, tennis and basketball, powered by Betstream, enhance customer engagement and increase betting volumes. Our custom designed apps deliver a seamless customer experience, managed by a single, easy to use platform giving bookmakers complete control.