DataXu develops a marketing analytics platform for brand marketers and agencies worldwide. Its platform enables marketing professionals to understand and engage consumers across all channels, including television. The Company offers media activation, data management and marketing analytics solutions. It provides DataXu Report Builder, a customizable reporting tool that demonstrates how marketing efforts are impacting the business through visualizations that key stakeholders understand; OneView, a technology that enables marketers to identify individuals and build a complete picture of consumer behavior across devices; Marketing Intelligence Center, a marketing dashboard that provides access to data, vendors, creative and performance; and Market Pulse that helps brand marketers understand how media channels are performing within an existing media plan.

Employee Rating

3.5More
TypePrivate
HQBoston, US
Founded2009
Size (employees)391 (est)
Websitedataxu.com
DataXu was founded in 2009 and is headquartered in Boston, US
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Key People/Management at DataXu

Mike Baker

Mike Baker

Co-Founder, President and CEO
Chris Sullivan

Chris Sullivan

CFO
Sandro Catanzaro

Sandro Catanzaro

Co-Founder, Chief Innovation Officer
Ed Montes

Ed Montes

President of Solutions & Chief Revenue Officer
Aaron Kechley

Aaron Kechley

President of Platform & EVP Product Management and Marketing
Willard Simmons

Willard Simmons

Co-Founder, Chief Technology Officer and EVP of Product Development
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DataXu Office Locations

DataXu has offices in Boston, San Francisco, Santa Monica, New York and in 8 other locations
Boston, US (HQ)
281 Summer Street
Chicago, US
225 North Michigan Ave Suite 1410
New York, US
373 Park Avenue South
San Francisco, US
1010, 433 California St
Santa Monica, US
401, 1250 6th St
Sydney, AU
204 Clarence St
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DataXu Financials and Metrics

Summary Metrics

Founding Date

2009

DataXu total Funding

$84 m

DataXu latest funding size

$10 m

Time since last funding

3 years ago

DataXu investors

DataXu's latest funding round in January 2016 was reported to be $10 m. In total, DataXu has raised $84 m. DataXu's latest valuation is reported to be $390 m.
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DataXu Revenue

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DataXu Online and Social Media Presence

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DataXu Blogs

A look inside dataxu’s new global HQ

dataxu is moving up – literally! We are so excited to announce that last week, dataxu moved into our new [...] Continue Reading The post A look inside dataxu’s new global HQ appeared first on dataxu, inc..

The Road to CES & 2019 Predictions

Right on schedule, the first full week of January brings the world’s biggest consumer electronics show, CES. With more than [...] Continue Reading The post The Road to CES & 2019 Predictions appeared first on dataxu, inc..

2019 Outlook: Connected TV

2018 In review The high adoption rate for over-the-top (OTT) streaming made 2018 a monumental year for Connected TV (CTV). [...] Continue Reading The post 2019 Outlook: Connected TV appeared first on dataxu, inc..

The ‘xu sabbatical log: Bob Brazys

In a few sentences, describe your dataxu experience (roles you’ve held, things you’ve learned, favorite moments). What’s your fondest memory about [...] Continue Reading The post The ‘xu sabbatical log: Bob Brazys appeared first on dataxu, inc..

Ad-Supported OTT Apps Reach Younger, More Engaged Audiences

OTT viewing trends Over-the-top (OTT) video viewers are defined as those who access film or video content that is delivered [...] Continue Reading The post Ad-Supported OTT Apps Reach Younger, More Engaged Audiences appeared first on dataxu, inc..

The evolving customer journey: How to impress your customer at every touchpoint!

As the advertising industry continues to develop and change, so too does the customer’s path to purchase. The evolution of [...] Continue Reading The post The evolving customer journey: How to impress your customer at every touchpoint! appeared first on dataxu, inc..
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DataXu Company Life and Culture

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DataXu Frequently Asked Questions

  • When was DataXu founded?

    DataXu was founded in 2009.

  • Who are DataXu key executives?

    DataXu's key executives are Mike Baker, Chris Sullivan and Sandro Catanzaro.

  • How many employees does DataXu have?

    DataXu has 391 employees.

  • Who are DataXu competitors?

    Competitors of DataXu include TicketPrinting.com, AppNexus and PubMatic.

  • Where is DataXu headquarters?

    DataXu headquarters is located at 281 Summer Street, Boston.

  • Where are DataXu offices?

    DataXu has offices in Boston, San Francisco, Santa Monica, New York and in 8 other locations.

  • How many offices does DataXu have?

    DataXu has 12 offices.