Clif Bar & Company

Clif Bar was born on a bike. In 1990, Gary Erickson set off on a 175-mile bike ride. Exhausted and hungry, he realized he couldn’t take another bite of the energy bars he brought along. In that moment he now calls ‘the epiphany,’ he had the idea to make a better tasting energy bar. Today, Gary and his wife, Kit Crawford, continue to lead Clif Bar’s innovative business model. Guided by Five Aspirations – Sustaining our People, our Business, our Brands, our Community and the Planet – Clif Bar is a family- and employee- owned company that loves food. We believe that food provides health, joy and energy to do the things we are passionate about. The food we create is good for people and the planet. We believe that happy, healthy people create the best food. We want to help our people live the lives they want to live so we’ve created an environment where our people can grow and succeed both personally and professionally. We strive to: • Create a company culture that inspires and supports our people in and outside work. • Sustain our people with competitive pay and benefits, holistic wellness offerings, and other innovative benefits. • Hire the right people for the right positions and support them to grow in their current and future roles. Working at Clif Bar is a chance to make impactful changes. To your career. To your community. To the planet. And, to your life!
Company Growth (employees)
Napa, US
Size (employees)
928 (est)
Clif Bar & Company was founded in 1992 and is headquartered in Napa, US

Key People/Management at Clif Bar & Company

Kevin Cleary

Kevin Cleary

Chief Executive Officer
Julie Rachman

Julie Rachman

Executive Contract Recruiter
Dan Hickle

Dan Hickle

Vice President Brand Marketing, CLIF Portfolio

Clif Bar & Company Office Locations

Clif Bar & Company has an office in Napa

Clif Bar & Company Financials and Metrics

Summary Metrics

Founding Date


Clif Bar & Company's Web-traffic and Trends

Clif Bar & Company Online and Social Media Presence

Clif Bar & Company Company Life and Culture

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