Brandwatch is an enterprise social intelligence company, allowing users to analyze and utilize conversations from across the social web. The Company offers Brandwatch Analytics, Brandwatch Audiences and Vizia products that provide an advanced suite of features to collect the necessary data and provide useful insights, through graphing, categorization, geolocation, metadata and other components. Brandwatch's Analytics platform gathers online conversations every day and provides users with the tools to analyze them, Vizia platform distributes visually-engaging insights to the physical places where the action happens and Brandwatch Audiences identifies influencers, networks, and trends.

Brighton, GB
Size (employees)
403 (est)-1%
Brandwatch was founded in 2007 and is headquartered in Brighton, GB
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Key People/Management at Brandwatch

Giles Palmer

Giles Palmer

David Reynolds

David Reynolds

David Jones

David Jones

Mark Heeley

Mark Heeley

Will McInnes

Will McInnes

Jim Reynolds

Jim Reynolds

VP Agency, Americas
Paul Giardina

Paul Giardina

VP, Demand Generation
Georgia Tregear

Georgia Tregear

VP Customer Success, NA and LATAM
Todd Graham

Todd Graham

VP, Global Accounts
Naomi Trickey

Naomi Trickey

Chief People Officer
Patrick Phelan

Patrick Phelan

EVP, Global Customer Success
Richard Pasewark

Richard Pasewark

Caspar Atkinson

Caspar Atkinson


Brandwatch Office Locations

Brandwatch has an office in Brighton, Berlin, New York, San Francisco and in 3 other locations
Brighton, GB (HQ)
Sovereign House Church Street, 1st Floor
Paris, FR
112 Avenue Kléber
Berlin, DE
Schönhauser Allee 112
Stuttgart, DE
Gutenbergstr. 77A
Singapore, SG
1 Keong Saik Rd
New York, US
48 West 21st Street Suite 1100
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Brandwatch Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$64.7 m

Latest funding size

$33 m

Time since last funding

2 years ago


Brandwatch's latest funding round in October 2015 was reported to be $33 m. In total, Brandwatch has raised $64.7 m

Brandwatch Financials

Brandwatch's revenue was reported to be £29.10 m in FY, 2016 which is a 30.7% increase from the previous period.

Revenue (FY, 2016)

29.1 m

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

19.9 m

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

(7.8 m)

EBITDA (FY, 2016)

(5.7 m)

EBIT (FY, 2016)

(7.9 m)

Cash (3-Feb-2018)

15.4 m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016


4.4 m8.8 m15.2 m22.3 m29.1 m

Revenue growth, %


Cost of goods sold

272.4 k920 k3.9 m6.1 m9.2 m

Gross profit

4.2 m7.9 m11.4 m16.2 m19.9 m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016

Net Income

(2.3 m)(1.5 m)(4.4 m)(5.4 m)(7.8 m)

Depreciation and Amortization

756.2 k918.4 k2 m2.2 m

Accounts Payable

2.3 m2.7 m1.3 m1.5 m

Cash From Operating Activities

(1.4 m)590.3 k(2.4 m)(3.4 m)(3.3 m)
GBPY, 2016


83.2 k


0.1 x

Financial Leverage

1.6 x
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Brandwatch Operating Metrics

Brandwatch's Customers was reported to be 1.2 k in Oct, 2015.
May, 2014Oct, 2015


1 k1.20 k


80 m80 m
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Brandwatch Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
Brandwatch GmbH
Brandwatch LLC
PeerIndex Ltd
Brandwatch Pte Ltd
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Brandwatch News and Updates

Social Intelligence Market - Global Industry Key Players, Development Status, Type and Application, Forecast 2017 to 2022 adds “Social Intelligence Market 2017 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting to 2022”reports to its database. Posted via Industry Today. Follow us on Twitter @IndustryToday

Social media monitor Brandwatch acquires content marketing platform BuzzSumo

 Brandwatch, a social media monitoring company, has acquired BuzzSumo, a content marketing and influencer identification platform, for an undisclosed sum. The acquisition adds an important arrow into Brandwatch’s quiver. Expect more from this company, which seems intent on creating a suite of powerf…
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