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Brandwatch is an enterprise social intelligence company, allowing users to analyze and utilize conversations from across the social web. The Company offers Brandwatch Analytics, Brandwatch Audiences and Vizia products that provide an advanced suite of features to collect the necessary data and provide useful insights, through graphing, categorization, geolocation, metadata and other components. Brandwatch's Analytics platform gathers online conversations every day and provides users with the tools to analyze them, Vizia platform distributes visually-engaging insights to the physical places where the action happens and Brandwatch Audiences identifies influencers, networks, and trends.

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TypePrivate
Founded2007
HQBrighton, GB
Websitebrandwatch.com
Employee Ratings3.9

Latest Updates

Employees (est.) (Feb 2019)422
Revenue (FY, 2017)£35.9 M(+24%)

Key People/Management at Brandwatch

Giles Palmer

Giles Palmer

CEO and Founder
David Reynolds

David Reynolds

CFO
David Jones

David Jones

CTO
Mark Heeley

Mark Heeley

Non-Executive Board Member
Will McInnes

Will McInnes

CMO
Jim Reynolds

Jim Reynolds

VP Agency, Americas
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Brandwatch Office Locations

Brandwatch has offices in Brighton, Stuttgart, Singapore, Paris and in 3 other locations
Brighton, GB (HQ)
Sovereign House Church Street, 1st Floor
Paris, FR
112 Avenue Kléber
Berlin, DE
Schönhauser Allee 112
Stuttgart, DE
Gutenbergstr. 77A
Singapore, SG
1 Keong Saik Rd
New York, US
48 West 21st Street Suite 1100
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Brandwatch Financials and Metrics

Summary Metrics

Founding Date

2007

Brandwatch total Funding

$64.7 m

Brandwatch latest funding size

$33 m

Time since last funding

3 years ago

Brandwatch investors

Brandwatch's latest funding round in October 2015 was reported to be $33 m. In total, Brandwatch has raised $64.7 m
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Brandwatch Revenue

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Brandwatch's revenue was reported to be £35.89 m in FY, 2017
GBP

Revenue (FY, 2017)

35.9m

Gross profit (FY, 2017)

25.1m

Gross profit margin (FY, 2017), %

69.9%

Net income (FY, 2017)

(5.1m)

EBITDA (FY, 2017)

(3.4m)

EBIT (FY, 2017)

(6.1m)

Cash (31-Dec-2017)

7.9m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Revenue

4.4m8.8m15.2m22.3m29.1m35.9m

Revenue growth, %

73%46%31%

Cost of goods sold

272.4k920.0k3.9m6.1m9.2m10.8m

Gross profit

4.2m7.9m11.4m16.2m19.9m25.1m
GBPFY, 2000FY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Cash

40.3k11.6k13.9k1.2k337.0884.084.0326.6k132.0k64.5k808.7k483.2k1.7m1.8m4.6m16.6m15.4m7.9m

Accounts Receivable

131.2k169.6k131.0k203.2k495.0k875.2k1.2m1.8m4.5m4.7m5.4m5.7m

Prepaid Expenses

507.0k921.2k1.1m

Current Assets

90.8k85.5k101.8k110.0k174.3k206.2k131.3k496.1k263.0k267.7k1.3m1.4m3.2m3.9m9.1m22.9m22.9m17.0m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Net Income

(2.3m)(1.5m)(4.4m)(5.4m)(7.8m)(5.1m)

Depreciation and Amortization

918.4k2.0m2.2m

Accounts Payable

2.7m1.3m1.5m

Cash From Operating Activities

(1.4m)590.3k(2.4m)(3.4m)(3.3m)(43.9k)
GBPY, 2017

Revenue/Employee

93.5k

Debt/Equity

0.3 x

Debt/Assets

0.1 x

Financial Leverage

2.7 x
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Brandwatch Operating Metrics

Brandwatch's Customers was reported to be 1.2 k in Jun, 2018.
May, 2014Oct, 2015Jun, 2018

Customers

1 k1.20 k1.20 k

Sources

80 m80 m

Locations

7
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Brandwatch Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
BuzzSumoOctober 11, 2017
Soy GuapoDecember 17, 2014£10 m
Brandwatch GmbH
Brandwatch LLC
Brandwatch Pte Ltd
PeerIndex Ltd

Brandwatch Revenue Breakdown

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Brandwatch revenue breakdown by geographic segment: 51.1% from United States of America, 8.3% from Rest of Europe, 38.2% from United Kingdom and 2.4% from Other

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Brandwatch Online and Social Media Presence

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Brandwatch News and Updates

Sentiment Analysis Software Market by Technology, Demand, Development and Key players: Bitext, Brandwatch, General Sentiment, Lexalytics, Meltwater

The Global Sentiment Analysis Software Market Report includes a comprehensive analysis of the present market. The report starts with the basic Sentiment Analysis Software Market overview and then goes into each and every detail. Posted via Industry Today. Follow us on Twitter @IndustryToday

Social Media Analytics Market to Grow at CAGR of +25% by 2023 – Market Revenue Growth Analysis, and Standardization by Focusing Top Players like Brandwatch, Adobe Systems, NetBase Solutions, Crimson Hexagon, Clarabridge, Oracle, IBM, Talkwalker, Sysomos

The report presents a competitive analysis of Social Media Analytics market share by Application (Sales and Marketing Management, Customer Experience Management, Competitive Intelligence), Component and geography (the Americas, Asia, Europe, and ROW). Posted via Industry Today. Follow us on Twitter…

Brandwatch & Crimson Hexagon Fusionnent

Deux leaders du marché de l'analyse de données fusionnent afin de créer de nouveaux produits menés par intelligence artificielle afin de vous aider à mieux comprendre vos consommateurs NEW YORK, 4 octobre 2018 /PRNewswire/ -- Aujourd'hui Brandwatch et Crimson Hexagon, deux principaux...

Brandwatch and Crimson Hexagon to merge into $100M social intelligence provider

Brandwatch and Crimson Hexagon Inc., two of the biggest players in the social media intelligence market, today revealed plans to merge into a single entity with annual recurring revenues of $100 million. The deal is expected to close by the end of the year. The combined company will launch under th…

Brandwatch y Crimson Hexagon se unen

Estas dos compañías líderes en Inteligencia Social firman una alianza para crear nuevos productos basados en inteligencia artificial que ayuden a las empresas a tomar mejores decisiones y a conocer mejor a sus clients NUEVA YORK, 4 de octubre de 2018 /PRNewswire/ -- Brandwatch y Crimson...

Brandwatch & Crimson Hexagon Merge

NEW YORK, Oct. 4, 2018 /PRNewswire/ -- Today Brandwatch and Crimson Hexagon, two leaders in the social intelligence space, announce the signing of a merger agreement. This merger, expected to close in Q4, creates a c. $100 million annual recurring revenue business that will move forward...
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Brandwatch Blogs

The Best Free and Paid Facebook Analytics Tools

A large part of a successful social media strategy involves monitoring metrics and analyzing the performance of your posts. As Facebook is the largest network with 1.55 billion users, it is often the first site brands turn to. Thankfully there is no shortage of Facebook analytics tools to help maxim…

The Best Free and Paid Social Media Analytics Tools

From the smallest independent store to the largest multi-national brand, every business knows they need to be on social media. Having the right tools to conduct social media analysis means you can benchmark your efforts and compare different strategies. You can see what is working and what isn’t to …
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Brandwatch Company Life and Culture

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Brandwatch Frequently Asked Questions

  • When was Brandwatch founded?

    Brandwatch was founded in 2007.

  • Who are Brandwatch key executives?

    Brandwatch's key executives are Giles Palmer, David Reynolds and David Jones.

  • How many employees does Brandwatch have?

    Brandwatch has 422 employees.

  • What is Brandwatch revenue?

    Latest Brandwatch annual revenue is £35.9 m.

  • What is Brandwatch revenue per employee?

    Latest Brandwatch revenue per employee is £85.1 k.

  • Who are Brandwatch competitors?

    Competitors of Brandwatch include Klue, Linkfluence and NetBase Solutions.

  • Where is Brandwatch headquarters?

    Brandwatch headquarters is located at Sovereign House Church Street, 1st Floor, Brighton.

  • Where are Brandwatch offices?

    Brandwatch has offices in Brighton, Stuttgart, Singapore, Paris and in 3 other locations.

  • How many offices does Brandwatch have?

    Brandwatch has 7 offices.