OverviewSuggest Edit

Bjorn Borg engages in the design, development, production, wholesale, and retail of underwear, sports apparel, footwear, bags, eyewear, and fragrances under the Björn Borg brand. It operates through Brand, Product Development, Wholesale, and Retail segments. The Company offers underwear for men, women, and children, as well as sleepwear, socks, functional athletic collections, and bras through independent retailers, apparel and sporting goods chains, department stores, Björn Borg stores, and online. It also provides sports apparel in performance and sportswear categories for women and men.

HQStockholm, SE

Latest Updates

Employees (est.) (Mar 2018)215
Share Price (Feb 2021)KR19.7 (-2%)
Cybersecurity ratingBMore

Key People/Management at Bjorn Borg

Heiner Olbrich

Heiner Olbrich

Chairman of the Board
Jens Nyström

Jens Nyström

Alessandra Cama

Alessandra Cama

Fredrik Lövstedt

Fredrik Lövstedt

Anette Klintfält

Anette Klintfält

Henrik Bunge

Henrik Bunge

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Bjorn Borg Office Locations

Bjorn Borg has offices in Stockholm, Klampenborg, Helsinki, Berlin and in 2 other locations
Stockholm, SE (HQ)
Tulegatan 11
Klampenborg, DK
Klampenborgvej 35C
Helsinki, FI
Keskuskatu 1b 4 krs
Helsinki, FI
Vilhonvuorenkatu 11c
Berlin, DE
Isländische Str. 2A
Tilburg, NL
Maidstone 8
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Bjorn Borg Financials and Metrics

Bjorn Borg Revenue

Market capitalization (23-Feb-2021)


Closing stock price (23-Feb-2021)

Bjorn Borg's current market capitalization is kr496.4 m.
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Bjorn Borg Cybersecurity Score

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Bjorn Borg Environment, Social & Governance (ESG) Ratings

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out of 100

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Bjorn Borg Online and Social Media Presence

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Bjorn Borg News and Updates

Men’S Tennis Apparel Market: Comprehensive study explores Huge Growth in Future | Leading Key Players- Yonex, Sergio Tacchini, Atp, Bloquv, Bjorn Borg

HTF MI released a new market study on Global Men'S Tennis Apparel Market with 100+ market data Tables, Pie Chat, Graphs & Figures spread through Pages and easy to understand detailed analysis. Posted via Industry Today. Follow us on Twitter @IndustryToday

Bjorn Borg Blogs

Björn Borg releases home workout equipment range

In its pursuit to inspire people to work out, and by doing so becoming more and getting more out of life, Swedish sports fashion brand Björn Borg is releasing a training equipment collection for home workouts. The range consists of four different functional training tools to make workout sessions at…

Björn Borg to reach 78% sustainably sourced products in its Christmas collection

Swedish sports fashion brand Björn Borg continunes its journey towards a fully sustainable range, offering 78% sustainably sourced products in its Christmas collection. Under the name B.Tomorrow, the brand guarantees that a minimum of 70% of the product material is sustainably sourced whenever the s…

Annual General Meeting 2021

Björn Borg AB’s Annual General Meeting (AGM) will be held on Tuesday, May 18, 2021. The Annual General Meeting is planned to be held in Solna, unless the meeting, due to external circumstances, is conducted with only postal voting according to the Act (2020:198) on temporary exceptions to facilitate…

Sports Fashion brand Björn Borg releases capsule collection inspired by the Swedish darkness

Taking inspiration from the Swedish darkness by using reflective prints, Björn Borg is now releasing a limited edition collection for Autumn/Winter 2020. The collection builds on the brand’s identity, tapping into their heritage and Scandinavian design. The Running from Daylight collection is design…


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Bjorn Borg Frequently Asked Questions

  • When was Bjorn Borg founded?

    Bjorn Borg was founded in 1984.

  • Who are Bjorn Borg key executives?

    Bjorn Borg's key executives are Heiner Olbrich, Jens Nyström and Alessandra Cama.

  • How many employees does Bjorn Borg have?

    Bjorn Borg has 215 employees.

  • Who are Bjorn Borg competitors?

    Competitors of Bjorn Borg include Sophie Paris, Pentland Brands and Minerva Knitwear.

  • Where is Bjorn Borg headquarters?

    Bjorn Borg headquarters is located at Tulegatan 11, Stockholm.

  • Where are Bjorn Borg offices?

    Bjorn Borg has offices in Stockholm, Klampenborg, Helsinki, Berlin and in 2 other locations.

  • How many offices does Bjorn Borg have?

    Bjorn Borg has 7 offices.