Beautylish was founded in the fall of 2010 with a simple purpose—to create a community where beauty lovers could share their collective beauty wisdom. People loved it, and our community grew to hundreds of thousands in a few short months.

Beautylish rapidly became a valuable resource for the discovery of beauty products. Yet the experience felt noticeably incomplete because we weren't able to assist our members in purchasing the amazing products they loved. This led us to launch our own online boutique in 2012.

We feel that the world is not short of beauty products, stores, or stories, but somewhere along the way, it became short of specialness. Beautylish exists to find exceptional products, tell the inspiring stories behind them, and deliver them with thoughtfulness. We believe an amazing customer experience is driven by a personal relationship with our customers.

We are still in the early part of our journey. There are so many more stories to tell and relationships to build. We hope that you join us as our story unfolds.

Company Growth (employees)
San Francisco, US
Size (employees)
99 (est)+42%
Beautylish was founded in 2010 and is headquartered in San Francisco, US

Key People at Beautylish

Nils Johnson

Nils Johnson

CEO & Chief Merchant
Vu Nguyen

Vu Nguyen

Sameer Iyengar

Sameer Iyengar


Beautylish Office Locations

Beautylish has an office in San Francisco
San Francisco, US (HQ)
204 575 Sutter St

Beautylish Metrics

Summary Metrics

Founding Date


Total Funding

$8.5 m

Latest funding size

$6.5 m

Time since last funding

almost 4 years


Beautylish's latest funding round in May 2013 was reported to be $6.5 m. In total, Beautylish has raised $8.5 m

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Beautylish Online Presence

Beautylish News

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