Banca Generali distributes financial products and services for affluent and private customers through financial advisors. The Company operates through three segments: Affluent Channel, Private Channel, and Corporate Channel. It offers asset management products, such as portfolio management, mutual funds, and SICAVs; banking products and services, insurance products, including life insurance and retirement investment products; and tools to manage securities portfolios and trade financial instruments, as well as short-term investment products comprising repurchase agreements.