Aprimo

OverviewSuggest Edit

Aprimo is a category-leading marketing operations platform that helps to focus on smarter marketing by automating the five marketing essentials: plan, spend, create, distribute, and perform. Aprimo's software is built to bring more quality to marketing campaigns. Marketing Studio is designed as a Software-as-a-Service system to tap underserved market and establish a leadership position in the emerging online marketing management space aimed at mid-size and larger companies.

TypePrivate
Founded1998
HQIndianapolis, US
Websiteaprimo.com
Employee Ratings3.4

Latest Updates

Employees (est.) (Oct 2020)284
Job Openings9
Cybersecurity ratingBMore

Key People/Management at Aprimo

Kevin Souers

Kevin Souers

Chief Product Officer
Erik Huddleston

Erik Huddleston

Chief Executive Officer
Mike Nelson

Mike Nelson

CFO
Robert Barbieri

Robert Barbieri

Senior Vice President of Business Development
Jason Allen

Jason Allen

Senior Vice President of Customer Experience
Ed Breault

Ed Breault

Chief Marketing Officer
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Aprimo Office Locations

Aprimo has offices in Indianapolis, Chicago, New York, Raleigh and in 7 other locations
Indianapolis, US (HQ)
135 N Pennsylvania St #2300
Chicago, US
230 W Monroe St #1200
New York, US
25 Broadway 10th floor
Raleigh, US
1130 Situs Ct #220
Melbourne, AU
level 50/120 Collins St
Gent, BE
Kortrijksesteenweg 1108
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Aprimo Financials and Metrics

Summary Metrics

Founding Date

1998

Aprimo total Funding

$89 m

Aprimo latest funding size

$15 m

Time since last funding

13 years ago

Aprimo investors

Aprimo's latest funding round in March 2008 was reported to be $15 m. In total, Aprimo has raised $89 m
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Aprimo Cybersecurity Score

Cybersecurity ratingPremium dataset

B

89/100

SecurityScorecard logo

Aprimo Online and Social Media Presence

Embed Graph

Aprimo News and Updates

Campaign Management System 2018 Global Market Key Players - Adobe, Optmyzr, Oracle, Aprimo, Tune, Percolate, Infor, HubSpot, SAP Hybris, Campaign Monitor, IBM.....

Campaign Management System – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

Campaign Management Software Market Explore Future Growth 2016-2025 by Global Top Players- Campaign Monitor,Sendinblue,Target Everyone,Zoho,IBM,SAS,Adobe, Optmyzr,Oracle, Aprimo,Tune,Percolate,Infor,HubSpot,SAP Hybris

Worldwide Market Reports has announced the addition of the “Global Campaign Management Software Market by Manufacturers, Countries, Type and Application, Forecast to 2023”,Report offering you more creative solutions that combine our deep geographic experience, intimate sector knowledge and clear ins…

Campaign Management Tools 2018 Global Market Key Players - Campaign Monitor, Sendinblue, Target Everyone, Zoho, IBM, SAS, Adobe, Optmyzr, Oracle, Aprimo, HubSpot......

Campaign Management Tools – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

Aprimo Blogs

DAM Workflows: Why Content Operations is Critical to Your Customer Experience

Streamline content operations with digital asset management to deliver powerful customer experiences. The post DAM Workflows: Why Content Operations is Critical to Your Customer Experience appeared first on Aprimo.

Choosing a DAM

At first glance, there are a lot of file storage and digital asset management systems in the market for you to choose from. So how do you tell the difference? DAMs allow you to create, store, manage, and distribute content… The post Choosing a DAM appeared first on Aprimo.

What is Digital Asset Management (DAM)?

Between dozens of channels—with more arriving all the time—and increasing pressure to deliver quality, personalized content to your customers, marketing has gotten pretty complicated, pretty fast. A digital asset management (DAM) system eases those complications, streamlining marketing, compliance, …

Your Dam Isn’t Just an Image Library

When most people imagine a content repository, they think of nicely categorized images with preview panes. Even though that’s a somewhat dated view, I still see a lot of brands fail to set the bar high enough for their DAMs… The post Your Dam Isn’t Just an Image Library appeared first on Aprimo.

AI—More than just another piece of tech

Sync! Season 1 has featured some of the world’s brightest experts talking about what it takes to create powerful, evocative brand content that has the right tone and that gets to the right customer at the right time. We’ve recently… The post AI—More than just another piece of tech appeared first on …

Content Operations: Scaling Personalization

It’s no secret that customers demand personalized experiences and as a result, a robust personalization strategy continues to be top of mind for marketers. In fact, Salesforce found in its 2020 State of Marketing report that 69% of customers expect… The post Content Operations: Scaling Personalizati…
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Aprimo Frequently Asked Questions

  • When was Aprimo founded?

    Aprimo was founded in 1998.

  • Who are Aprimo key executives?

    Aprimo's key executives are Kevin Souers, Erik Huddleston and Mike Nelson.

  • How many employees does Aprimo have?

    Aprimo has 284 employees.

  • Who are Aprimo competitors?

    Competitors of Aprimo include Hearsay Systems, Allocadia and Pathmatics.

  • Where is Aprimo headquarters?

    Aprimo headquarters is located at 135 N Pennsylvania St #2300, Indianapolis.

  • Where are Aprimo offices?

    Aprimo has offices in Indianapolis, Chicago, New York, Raleigh and in 7 other locations.

  • How many offices does Aprimo have?

    Aprimo has 12 offices.