OverviewSuggest Edit

AdRoll is a marketing platform enabling brands of all sizes to create personalized ad campaigns based on their own website data, ensuring maximum return on online advertising spend. The Company provides transparency and reach across the largest display inventory sources, including Google AdX, Twitter and Facebook Exchange on both desktop and mobile. 

HQSan Francisco, CA, US
Employee Ratings4
Overall CultureA

Latest Updates

Employees (est.) (May 2021)186(-2%)
Job Openings182
Revenue (Y, 2016)$300 M
Cybersecurity ratingBMore

Key People/Management at AdRoll

Chris Contreras

Chris Contreras

VP, Customer Success
Roli Saxena

Roli Saxena

Eileen Gregory

Eileen Gregory

VP, People
Jason Finkelstein

Jason Finkelstein

Chief Marketing Officer
Sapna Kapur

Sapna Kapur

VP, Finance
Jim Kelly

Jim Kelly

VP, Engineering
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AdRoll Office Locations

AdRoll has offices in San Francisco, Chicago, New York, Salt Lake City and in 2 other locations
San Francisco, CA, US (HQ)
2300 Harrison St, San Francisco
Chicago, IL, US
111 W Illinois St 5th Floor
New York, NY, US
386 Park Ave S #8F
Salt Lake City, UT, US
178 S Rio Grande St #400
Sydney, AU
200 Barangaroo Ave
Dublin, IE
Level 6, 1 Burlington Plaza, Burlington Road
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AdRoll Financials and Metrics

Summary Metrics

Founding Date


AdRoll total Funding

$89.6 m

AdRoll latest funding size

$70 m

Time since last funding

7 years ago

AdRoll investors

AdRoll's latest funding round in April 2014 was reported to be $70 m. In total, AdRoll has raised $89.6 m
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AdRoll Revenue

AdRoll's revenue was reported to be $300 m in Y, 2016

Revenue (Y, 2016)

USDY, 2016


USDY, 2016


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AdRoll Operating Metrics

AdRoll's Customers was reported to be 35 k in Y, 2016.
Y, 2016


35 k
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Human Capital Metrics

Source: github.com
Embed Graph
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AdRoll Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

AdRoll Online and Social Media Presence

Embed Graph

AdRoll Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



  • Diversity



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AdRoll News and Updates

AdRoll Group Acquires Growlabs to Amplify RollWorks Business Unit

Robust B2B identity graph addresses industry-wide challenge around access to quality data to connect account information, lead data, and buying intent

AdRoll expands its B2B data and tech by acquiring Growlabs

AdRoll Group announced today that it has acquired Growlabs, a two-year-old startup with business-to-business sales tools and data. While AdRoll is best known for its retargeting technology for consumer advertising, it’s been building out a suite of B2B marketing technology under its RollWorks busine…

Mobile Advertising System 2018 Global Market Key Players - DoubleClick, Marin Software, MediaMath, Sizmek, AdRoll, Choozle, Kenshoo, Adobe, Rocket Fuel....

Mobile Advertising System – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

AdRoll Blogs

Dropshipping: Why It’s a Smart Idea and 5 Strategies for Success [CHECKLIST]

Interested in scaling your ecommerce business but worried about the costs of fulfilling more orders, providing consistent customer service, and maintaining good relationships with customers? One word: dropshipping.  Here’s everything you need to know about why dropshipping works and how you can use …

Google Advertising Template for Shopify

Just like with Facebook ads, email marketing, or SEO, getting started with Google Advertising for your Shopify stores can feel overwhelming if you’ve never done it before. Putting aside all of the new technical skills you’ll have to learn, you also have to figure out the main principles of building …

How To Get Your First Sale on Shopify (and Keep Them Coming Back)

Though Shopify sellers can’t physically frame the digital dollar they earn from their first digital sale, it’s still a significant milestone for any ecommerce company to reach. The reality, though, is it’s unlikely to happen without growing traffic. In fact, Shopify recommends new shop owners devote…

Linen House: Keeping Ahead of the Competition With a Strong Brand Identity

Most of us have fallen victim to a sleepless night here and there. In fact, a recent study by Harvard Health found that 75% of us are experiencing poor sleep at least a few nights per week. While there are a number of home remedies available, like meditation and exercise, have you ever thought about…

Ecommerce Holiday Sales: How to Plan in the Post-Pandemic Landscape

The holiday shopping season is the most important time of the year for retailers — it accounts for nearly 20% of all annual sales. Luckily, all signs are pointing to a massive one in 2021. After being cooped up, alone, and indoors for much of 2020, consumers are ready to open presents and drink eggn…

Unrolling: Airstream

Ready to hit the road after a year cooped up indoors? This “Shot Girl Summer” calls for barbecues, afternoons spent lakeside and cross-country road trips. And the perfect way to embark on all these adventures? The all-American Airstream, of course.  For the unacquainted, Airstream manufactures carav…
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AdRoll Frequently Asked Questions

  • When was AdRoll founded?

    AdRoll was founded in 2006.

  • Who are AdRoll key executives?

    AdRoll's key executives are Chris Contreras, Roli Saxena and Eileen Gregory.

  • How many employees does AdRoll have?

    AdRoll has 186 employees.

  • What is AdRoll revenue?

    Latest AdRoll annual revenue is $300 m.

  • What is AdRoll revenue per employee?

    Latest AdRoll revenue per employee is $1.6 m.

  • Who are AdRoll competitors?

    Competitors of AdRoll include MediaAlpha, Perch Interactive and Kenshoo.

  • Where is AdRoll headquarters?

    AdRoll headquarters is located at 2300 Harrison St, San Francisco, San Francisco.

  • Where are AdRoll offices?

    AdRoll has offices in San Francisco, Chicago, New York, Salt Lake City and in 2 other locations.

  • How many offices does AdRoll have?

    AdRoll has 6 offices.