Yieldmo is a mobile advertising platform that optimizes revenue for publishers, ROI for marketers, and the ad-viewing experience for users. Yieldmo's Private Mobile Marketplace enables marketers to purchase high quality non-banner ad inventory in Yieldmo's patent-pending, consumer-friendly ad formats on the mobile pages and apps of premium publishers. Marketers can purchase ads directly from Yieldmo, with the assistance of their agencies or DSPs, or through participating publisher sales teams. Brands and agencies may target contextually (using 1st party data), demographically, or by specific sites on either a cost-per-click or cost-per-thousand-impressions basis. The ad placements typically appear on 100% of the publisher's mobile inventory and thus allow for an incomparable level of testing and optimization using machine learning and predictive analysis. The company is often cited as the top-performing mobile ad partner of advertisers and publishers alike.

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Type
Private
HQ
New York, US
Founded
2012
Size (employees)
107 (est)-1%
Yieldmo was founded in 2012 and is headquartered in New York, US
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Key People/Management at Yieldmo

Michael Yavonditte

Michael Yavonditte

CEO
Rick Eaton

Rick Eaton

CFO
Teddy Jawde

Teddy Jawde

Chief Product Officer

Yieldmo Office Locations

Yieldmo has an office in New York
New York, US (HQ)
218 West 18th Street, 2nd Floor
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Yieldmo Financials and Metrics

Summary Metrics

Founding Date

2012

Total Funding

$30.9 m

Latest funding size

$8.80 m

Time since last funding

a year ago

Investors

Yieldmo's latest funding round in June 2017 was reported to be $8.8 m. In total, Yieldmo has raised $30.9 m. Yieldmo's latest valuation is reported to be $100 m.
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Yieldmo Financials

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Yieldmo Online and Social Media Presence

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