OverviewSuggest Edit
Yieldify creates smart and simple marketing technology products that predict customer behaviour to optimize customer experience with brand revenue. Yieldify’s unique technology monitors user behaviour pattern and detects when the visitor is about to leave the site. Once detected, a personalised overlay message invites the user to leave their contact information.
Cart abandonment detects visitors who have added an item to a cart and are about to abandon without going through with the purchase. Yieldify instantly displays an overlay of customer's choice (such as a time-limited discount) at that point in time to capture extra sales. Social Sharing can be used just before an existing customer leaves the web site or after a customer makes a purchase. Yieldify can ask existing customers to participate in referral programs when they are leaving the site. This has proven to be one of the most effective revenue generating methods for the company's clients.
| Type | Private | |
| Founded | 2012 | |
| HQ | London, GB | Map |
| Website | yieldify.com | |
| Employee Ratings | More |
Latest Updates
| Employees (est.) (Nov 2019) | 116 | (-1%) |
| Revenue (FY, 2018) | £8.7 M | (-1%) |
Key People/Management at Yieldify
Jay Radia
Founder / CEO at Yieldify
Meelan Radia
Co-Founder
Yieldify Office Locations
Yieldify has offices in London, New York and Darlinghurst
London, GB (HQ)
15 St Botolph St, Spitalfields
Darlinghurst, AU
1 85 William St
New York, US
33 Irving Pl
Yieldify Financials and Metrics
Summary Metrics
Founding Date | 2012 |
Yieldify total Funding | $17.5 m |
Yieldify latest funding size | $6 m |
Time since last funding | 3 years ago |
Yieldify investors | SoftBank Capital, Hoxton Ventures, Data Point Capital, Tom Singh, GV, Localglobe, John Giuliani, Binomial Ventures |
Yieldify's latest funding round in May 2017 was reported to be $6 m. In total, Yieldify has raised $17.5 m
Yieldify Revenue
Yieldify's revenue was reported to be £8.67 m in FY, 2018
| GBP | |
|---|---|
Revenue (FY, 2018) | 8.7m |
Gross profit (FY, 2018) | 6.3m |
Gross profit margin (FY, 2018), % | 72.8% |
Net income (FY, 2018) | (1.8m) |
EBITDA (FY, 2018) | (2.4m) |
EBIT (FY, 2018) | (2.5m) |
Cash (30-Apr-2018) | 2.8m |
| GBP | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|
Revenue | 8.3m | 8.8m | 8.7m |
Cost of goods sold | 1.6m | 2.5m | 2.4m |
Gross profit | 6.7m | 6.3m | 6.3m |
Gross profit Margin, % | 81% | 71% | 73% |
| GBP | FY, 2013 | FY, 2014 | FY, 2015 | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|---|---|---|
Cash | 7.8k | 670.2k | 124.2k | 3.8m | 4.5m | 2.8m |
Accounts Receivable | 350.2k | 2.0m | 855.2k | 1.1m | 2.0m | |
Current Assets | 7.8k | 1.0m | 2.2m | 7.0m | 7.0m | 6.3m |
PP&E | 555.0 | 13.8k | 48.7k | 164.5k | 73.5k | 42.7k |
| GBP | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|
Net Income | (5.3m) | (3.5m) | (1.8m) |
Cash From Operating Activities | (5.2m) | (4.0m) | (2.3m) |
Cash From Financing Activities | 9.2m | 4.5m | |
Net Change in Cash | 3.6m | 929.8k | (1.7m) |
| GBP | Y, 2018 |
|---|---|
Revenue/Employee | 74.6k |
Financial Leverage | 1.7 x |
Yieldify Operating Metrics
Yieldify's Customers was reported to be 500 in Apr, 2017.
| Apr, 2017 | |
|---|---|
Customers | 500 |
Yieldify Online and Social Media Presence
1.56k Twitter followers
Yieldify has 1.56k Twitter Followers. The number of followers has decreased 0.1% month over month and decreased 0.1% quarter over quarter
Yieldify's Trends
Twitter Engagement Stats for @Yieldify
2.7k
Tweets
1.1k
Following
1.6k
Followers
12
Tweets last 30 days
0.2
Avg. likes per Tweet
33.3%
Tweets with engagement
Yieldify Blogs
November 13, 2019
Email marketing for E-commerce
Email marketing for e-commerce: ‘Tis the reason for the season! Learn how to supercharge your holiday email campaigns in this…
The post Email marketing for E-commerce appeared first on Yieldify | Customer Journey Tools.
November 12, 2019
Travel Customer Journeys 2020
How have marketers been optimizing the travel customer journey in 2019, and what’s in store for 2020? Our second annual…
The post Travel Customer Journeys 2020 appeared first on Yieldify | Customer Journey Tools.
November 08, 2019
Avoiding Black Friday: New Strategies for Peak Season
As a retailer, deciding whether to avoid Black Friday or Cyber Monday is tough. Here’s how to figure it out.…
The post Avoiding Black Friday: New Strategies for Peak Season appeared first on Yieldify | Customer Journey Tools.
October 30, 2019
Infographic: Customer Journeys 2020
Uncover how customer journeys have evolved over the last year and learn what 2020 will bring in this infographic… Now…
The post Infographic: Customer Journeys 2020 appeared first on Yieldify | Customer Journey Tools.
October 22, 2019
2019 Marks Watershed Moment For Customer Journey Optimization, Research Reveals
Second annual ‘State of CJO’ report from Yieldify finds that nearly 9 out of 10 marketers are now satisfied with…
The post 2019 Marks Watershed Moment For Customer Journey Optimization, Research Reveals appeared first on Yieldify | Customer Journey Tools.
October 16, 2019
Best Social Media Platforms for E-commerce
Social media and e-commerce are striving to crack social commerce (or s-commerce). Here are the platforms worth focusing on… As…
The post Best Social Media Platforms for E-commerce appeared first on Yieldify | Customer Journey Tools.
Yieldify Frequently Asked Questions
When was Yieldify founded?
Yieldify was founded in 2012.
Who are Yieldify key executives?
Yieldify's key executives are Jay Radia and Meelan Radia.
How many employees does Yieldify have?
Yieldify has 116 employees.
What is Yieldify revenue?
Latest Yieldify annual revenue is £8.7 m.
What is Yieldify revenue per employee?
Latest Yieldify revenue per employee is £74.7 k.
Who are Yieldify competitors?
Competitors of Yieldify include Bounce Exchange, TapInfluence and INBOX.
Where is Yieldify headquarters?
Yieldify headquarters is located at 15 St Botolph St, Spitalfields, London.
Where are Yieldify offices?
Yieldify has offices in London, New York and Darlinghurst.
How many offices does Yieldify have?
Yieldify has 3 offices.
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