Yieldify creates smart and simple marketing technology products that predict customer behaviour to optimize customer experience with brand revenue. Yieldify’s unique technology monitors user behaviour pattern and detects when the visitor is about to leave the site. Once detected, a personalised overlay message invites the user to leave their contact information. 
Cart abandonment detects visitors who have added an item to a cart and are about to abandon without going through with the purchase. Yieldify instantly displays an overlay of customer's choice (such as a time-limited discount) at that point in time to capture extra sales. Social Sharing can be used just before an existing customer leaves the web site or after a customer makes a purchase. Yieldify can ask existing customers to participate in referral programs when they are leaving the site. This has proven to be one of the most effective revenue generating methods for the company's clients.

Company Growth (employees)
London, GB
Size (employees)
127 (est)+6%
Yieldify was founded in 2012 and is headquartered in London, GB

Key People at Yieldify

Jay Radia

Jay Radia

Founder / CEO at Yieldify
Meelan Radia

Meelan Radia


Yieldify Office Locations

Yieldify has offices in London, New York and Darlinghurst
London, GB (HQ)
2 Leman St
Darlinghurst, AU
1 85 William St
New York, US
1460 Broadway

Yieldify Data and Metrics

Summary Metrics

Founding Date


Total Funding

$17.5 m

Latest funding size

$6 m

Time since last funding

about 2 months


Yieldify's latest funding round in May 2017 was reported to be $6 m. In total, Yieldify has raised $17.5 m

Yieldify Financial Metrics

Numbers are in £, GBP

Cash (30-Apr-2016)

2.8 m
FY, 2014FY, 2015FY, 2016


670.2 k124.2 k2.8 m

Accounts Receivable

350.2 k2 m4.9 m

Current Assets

1 m2.2 m7.7 m


13.8 k49.7 k107.2 k


198.6 k

Total Assets

1 m2.2 m8 m

Accounts Payable

164.7 k904 k1.9 m

Current Liabilities

164.7 k904 k1.9 m

Total Equity

869.4 k1.3 m5.6 m

Financial Leverage

1.2 x1.7 x1.4 x
Y, 2016

Financial Leverage

1.4 x

Yieldify Operating Metrics

Yieldify's Customers was reported to be 500 in Apr, 2017
Apr, 2017



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