XO Group Inc. helps couples navigate and enjoy life's biggest moments. A premiere consumer internet and media company devoted to weddings, pregnancy and everything in between, XO Group owns and operates The Knot, The Nest and The Bump. XO Group provides couples with the trusted information, products and services they need to guide them through the most transformative events of their lives. Our family of premium brands began with the #1 wedding brand, The Knot, and has grown to include The Nest and The Bump. XO Group is recognized by the industry for being innovative in all media - from the web to social media and mobile, magazines and books, and video - and our groundbreaking social platforms have ignited passionate communities. XO Group has leveraged its customer loyalty into successful businesses in online sponsorship and advertising, registry services, ecommerce and publishing. The company is publicly listed on the New York Stock Exchange (NYSE: XOXO) and is headquartered in New York City.
Company Growth (employees)
Type
Public
HQ
New York, US
Founded
1996
Size (employees)
727 (est)
XO Group was founded in 1996 and is headquartered in New York, US

Key People at XO Group

David Liu

David Liu

CEO and Co-Founder
Nic Di Iorio

Nic Di Iorio

Chief Technology Officer

XO Group Office Locations

XO Group has offices in New York, Austin, Norwalk, Omaha and in 3 other locations
New York, US (HQ)
462 Broadway
Show all (7)

XO Group Data and Metrics

XO Group Financial Metrics

XO Group's revenue was reported to be $35.8 m in Q1, 2017
USD

Revenue (Q1, 2017)

35.8 m

Gross profit (Q1, 2017)

33.9 m

Gross profit margin (Q1, 2017), %

95%

Net income (Q1, 2017)

312 k

Market capitalization (18-Aug-2017)

455.5 m

Cash (31-Mar-2017)

103 m
XO Group's current market capitalization is $455.5 m.
USDFY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016

Revenue

112.9 m124.3 m129.1 m133.8 m143.7 m141.6 m152.1 m

Revenue growth, %

10%4%4%7%(1%)7%

Cost of goods sold

14.3 m15.7 m12.5 m11.3 m10.9 m881 k9.8 m

Gross profit

98.6 m108.6 m116.7 m122.5 m132.8 m140.8 m142.4 m

Gross profit Margin, %

87%87%90%92%92%99%94%

Sales and marketing expense

49.8 m

General and administrative expense

23.7 m

Operating expense total

98.9 m113.6 m114 m124.5 m

Depreciation and amortization

4.8 m7 m5.5 m

EBIT

12.5 m8.9 m17.2 m17.9 m

EBIT margin, %

9%6%12%12%

Interest income

144 k1.7 m

Pre tax profit

10.6 m6.9 m17.7 m

Income tax expense

2.9 m4 m5.7 m4.8 m6.5 m8.3 m5.6 m

Net Income

5.8 m462 k5.5 m12.1 m
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017

Revenue

38.3 m35.9 m32.6 m36.2 m34.7 m35.7 m38.7 m36.7 m35.8 m

Cost of goods sold

6 m4.9 m2.7 m2.8 m2.1 m1.6 m2.8 m1.8 m1.9 m

Gross profit

32.3 m31 m29.9 m33.3 m32.7 m34.1 m36 m34.9 m33.9 m

Gross profit Margin, %

84%86%92%92%94%95%93%95%95%

Sales and marketing expense

10.7 m10.8 m10.6 m10.4 m10.7 m11.7 m11.5 m13.1 m13.5 m

General and administrative expense

6.3 m5.4 m6.1 m6.1 m6 m6.2 m5.8 m5.5 m7.3 m

Operating expense total

17 m16.2 m16.7 m16.5 m16.6 m17.9 m17.3 m18.6 m20.8 m

EBIT

4.6 m4.3 m2.4 m5.6 m4.8 m3.6 m6.2 m3 m

EBIT margin, %

12%12%7%16%14%10%16%8%

Interest income

23 k57 k(23 k)

Pre tax profit

4.5 m4.3 m2.4 m5.6 m4.6 m3.4 m6.1 m3.1 m

Income tax expense

1.5 m2.2 m962 k2.3 m1.7 m424 k2.3 m1.1 m

Net Income

3 m2.1 m1.4 m3.3 m2.9 m3 m3.8 m1.9 m312 k
USDFY, 2013FY, 2014FY, 2015FY, 2016

Cash

90.7 m90 m88.5 m105.7 m

Inventories

2.4 m3.6 m5.3 m5.2 m

Current Assets

114.2 m113.5 m114.3 m131.1 m

PP&E

15.5 m15.1 m13.3 m12.1 m

Goodwill

38.5 m41.9 m47.4 m48.7 m

Total Assets

197.7 m193.6 m196.7 m210.2 m

Accounts Payable

12.4 m12.5 m12.2 m7.5 m

Current Liabilities

27.3 m28.7 m30.8 m30.4 m

Total Liabilities

35.6 m

Additional Paid-in Capital

169.8 m172 m173.6 m179 m

Retained Earnings

(13.9 m)(14.3 m)(14.4 m)(4.7 m)

Total Equity

159.5 m174.6 m

Financial Leverage

1.2 x1.2 x
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017

Cash

79.4 m85.7 m82.7 m85.6 m86.3 m92.2 m96.7 m100.1 m103 m

Accounts Receivable

18 m18.3 m18.3 m

Inventories

2.2 m1.6 m

Current Assets

107 m112.8 m106.5 m111.5 m113.3 m115.4 m120 m126.1 m127.9 m

PP&E

15.9 m16 m15 m14.4 m13.8 m12.6 m12.5 m12.3 m11.8 m

Goodwill

42.4 m42.4 m47.4 m47.4 m48.7 m48.7 m

Total Assets

196.3 m200 m186.1 m189.9 m193.1 m196.5 m200.4 m206.1 m206.6 m

Accounts Payable

11 m11.3 m8.6 m11.8 m11.6 m9.4 m6.8 m7.5 m7.8 m

Current Liabilities

26.4 m27.6 m25.6 m27.6 m26.9 m27.2 m26.8 m29.9 m30.8 m

Additional Paid-in Capital

170 m171.2 m170.7 m171.1 m172.2 m174.1 m175.6 m177.3 m178.7 m

Retained Earnings

(11.8 m)(9.7 m)(16.7 m)(15.1 m)(12.2 m)(11.3 m)(8.4 m)(7.2 m)(8.2 m)

Total Equity

156.3 m160.2 m163 m167.4 m170.3 m170.7 m

Financial Leverage

1.2 x1.2 x1.2 x1.2 x1.2 x1.2 x
USDFY, 2013FY, 2014FY, 2015FY, 2016

Net Income

5.8 m462 k5.5 m12.1 m

Depreciation and Amortization

4.8 m7 m5.5 m6.4 m

Accounts Receivable

(5.6 m)(6.5 m)429 k

Cash From Operating Activities

13.3 m20 m20.5 m27.4 m

Purchases of PP&E

(786 k)(453 k)(155 k)

Cash From Investing Activities

(16.5 m)(11.6 m)(4.8 m)

Cash From Financing Activities

(4.3 m)(10.4 m)(5.4 m)

Income Taxes Paid

475 k4.3 m3.5 m
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017

Net Income

3 m2.1 m1.4 m3.3 m2.9 m3 m3.8 m1.9 m312 k

Depreciation and Amortization

1.8 m1.9 m1.2 m1.4 m1.4 m1.6 m1.6 m1.6 m1.7 m

Accounts Receivable

18 m18.3 m18.3 m

Inventories

1.6 m

Accounts Payable

11.3 m8.6 m11.8 m11.6 m9.4 m6.8 m7.5 m7.8 m
USDY, 2017

Revenue/Employee

49.2 k

Financial Leverage

1.2 x

XO Group Operating Metrics

Q1, 2017

Average Monthly Unique Visitors

10.7 m

Vendors

24 k

    XO Group Market Value History

    XO Group Job Categories

    XO Group Median Salaries

    Source: 24 public H-1B filings from XO Group

    Traffic Overview of XO Group

    XO Group Online and Social Media Presence

    XO Group News and Updates

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    As the year draws to a close, Facebook is creating personalized highlight reels for each of its 1.8 billion users to "look back at some moments from 2016." Facebook founder and CEO Mark Zuckerberg recently shared his personal 2016 highlights reel on his Facebook page. At the…

    In praise of short engagements and slapdash weddings

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    XO Group Company Life and Culture

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