Xiaohongshu Competitors and Similar CompaniesClear all

Xiaohongshu's competitors and similar companies include Pinduoduo, Papaya Mobile, Elenas and Drop.

	Xiaohongshu Xiaohongshu (小红书) operates as a social media and e-commerce platform.	Pinduoduo Pinduoduo (formerly Walnut Street Group Holding) is a company operating a mobile e-commerce platform.	Papaya Mobile Papaya Mobile is a company that provides overseas marketing platform services.	Elenas Elenas (also known as Apoyo Invisible) is a technology company developing a social e-commerce platform for consumer products.	Drop Drop (formerly Massdrop) is a company developing a platform that uses data and insights from enthusiasts to create and curate innovative products.
Founding Date	Founding Date 2013	Founding Date 2015	Founding Date 2008	Founding Date 2018	Founding Date 2012
Type	Type Private	Type Public	Type Private	Type Private	Type Private
Tags	Tags Retail Technology ecommerce platform social networks	Tags Retail Technology consumer products & services ecommerce platform	Tags Technology ecommerce mobile marketing platform social networks	Tags Technology ecommerce platform social networks	Tags Technology ecommerce platform social networks
Locations	Locations Shanghai, CN HQ Wuhan Shi, CN	Locations Shanghai, CN HQ	Locations CN HQ	Locations Bogotá, CO HQ	Locations San Francisco, US HQ
Employees	Employees 3,1482% increase	Employees 23,46535% increase	Employees 214	Employees 4021% decrease	Employees 1272% increase
Funding
Latest funding round	Latest funding round $ 300m (almost 8 years ago)	Latest funding round N/A	Latest funding round $ 18m (about 15 years ago)	Latest funding round $ 2m (over 5 years ago)	Latest funding round $ 75m (about 7 years ago)
Total funding raised	Total funding raised $ 417.5m	Total funding raised $ 1.7b	Total funding raised $ 22m	Total funding raised $ 2m	Total funding raised $ 122.9m