OverviewSuggest Edit

    WIREWAX is a connected video technology. It provides interactive video to 18,000 users across the planet, including more than 450 brands, broadcasters and agencies. It's connected because it uses award-winning artificial intelligence to automatically make people, products and scenes in video clickable and touchable. Users include: The BBC, NBC, Nike, L'Oréal, Gap Inc., Viacom, General Electric, Spotify, Coach, TBS, Target, and Adidas amongst many others. LDN | NYC | SF
    HQLondon, GB
    Employee Ratings4.7

    Latest Updates

    Employees (est.) (Oct 2019)40

    Key People/Management at WIREWAX

    Steve Callanan

    Steve Callanan

    CEO & Co-Founder
    Dan Garraway

    Dan Garraway

    No. 2 & Co-Founder
    Bea Dicarlo

    Bea Dicarlo

    VP Brand Partnerships
    Steve Poxson

    Steve Poxson

    Creative Brand Director
    Charlie Potter

    Charlie Potter

    Head of Creative Video
    Darian Chornodolsky

    Darian Chornodolsky

    VP Brand Partnerships, SAAS
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    WIREWAX Office Locations

    WIREWAX has an office in London
    London, GB (HQ)
    Galaxy House 2-4 Whitfield St
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    WIREWAX Financials and Metrics

    Summary Metrics

    Founding Date

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    WIREWAX Revenue

    Cash (31-Dec-2017)

    GBPFY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017



    Accounts Receivable


    Current Assets



    Y, 2017

    Financial Leverage

    1.1 x
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    WIREWAX Online and Social Media Presence

    Embed Graph

    WIREWAX Blogs

    The Interactive Phenomenon of Secret Life Of Boys

    Deep dive into the creation process of the BAFTA-winning interactive television show built entirely in WIREWAX Studio, with internationally recognised writer and creator, Anthony Q Farrell.

    JW Player Partners With WIREWAX To Harness Power Of Interactive Video

    WIREWAX breaks ground on another powerful partnership, this time with world-renowned independent video platform, JW Player.

    Shoppable Shapes Up For Global Domination

    The most difficult thing about shoppable really is how to say the word 10 times quickly. The actual technology kind of makes perfect sense.

    Welcome To The New WIREWAX

    We’ve been evolving and now, so has our identity as a brand.

    This May On WIREWAX

    From all-new animated overlays to People’s Choice awards, here is what happened this May on WIREWAX.

    WIREWAX Talks Data At SMWNYC 2019

    We had the exclusive opportunity of attending Social Media Week in New York City thanks to our friends at the Department of International Trade. Here’s what happened.
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    WIREWAX Frequently Asked Questions

    • When was WIREWAX founded?

      WIREWAX was founded in 2009.

    • Who are WIREWAX key executives?

      WIREWAX's key executives are Steve Callanan, Dan Garraway and Bea Dicarlo.

    • How many employees does WIREWAX have?

      WIREWAX has 40 employees.

    • Who are WIREWAX competitors?

      Competitors of WIREWAX include Piksel, Car Throttle and Vimeo.

    • Where is WIREWAX headquarters?

      WIREWAX headquarters is located at Galaxy House 2-4 Whitfield St, London.

    • Where are WIREWAX offices?

      WIREWAX has an office in London.

    • How many offices does WIREWAX have?

      WIREWAX has 1 office.