OverviewSuggest Edit

William Hill provides sports betting and gaming services. The company operates licensed betting offices that offer various betting and gaming services, including horseracing, greyhound racing, football betting, virtual racing, numbers betting, and other services. It also operates online betting and gaming business that provides in-play and pre-match betting and gaming, and gaming machines, as well as offers online casino, poker, and bingo products. William Hill provides telephone betting services, such as bet in-play betting, and sports betting and gaming services through mobile apps.

TypePublic
Founded1934
HQLondon, GB
Websitewilliamhillplc.com
Employee Ratings2.8

Latest Updates

Employees (est.) (Dec 2019)12,000(-22%)
Job Openings119
Revenue (FY, 2018)£1.6 B(-5%)
Share Price (Nov 2020)£2.7
Cybersecurity ratingBMore

Key People/Management at William Hill

Roger Devlin

Roger Devlin

Chairman
Liam McKee

Liam McKee

Head of Retail Marketing
Ulrik Bengtsson

Ulrik Bengtsson

Chief Executive Officer & Director
Matt Ashley

Matt Ashley

Chief Financial Officer & Director
Joe Asher

Joe Asher

USA, CEO
Mark Brooker

Mark Brooker

Senior Independent Non-Executive Director
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William Hill Office Locations

William Hill has offices in London and Gibraltar
London, GB (HQ)
1 Bedford Ave, Bloomsbury
Gibraltar, GI
6, 1 Waterport Rd
Show all (2)

William Hill Financials and Metrics

William Hill Revenue

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William Hill's revenue was reported to be £1.62 b in FY, 2018 which is a 5% decrease from the previous period.
GBP

Revenue (H1, 2019)

811.7m

Gross profit (H1, 2019)

614.5m

Gross profit margin (H1, 2019), %

75.7%

Net income (H1, 2019)

(61.2m)

EBIT (H1, 2019)

(38.1m)

Market capitalization (13-Nov-2020)

2.8b

Closing stock price (13-Nov-2020)

2.7

Cash (2-Jul-2019)

433.4m

EV

3.4b
William Hill's current market capitalization is £2.8 b.
Annual
GBPFY, 2016FY, 2017FY, 2018

Revenue

1.6b1.7b1.6b

Revenue growth, %

1%7%(5%)

Cost of goods sold

382.2m432.0m385.6m

Gross profit

1.2b1.3b1.2b
Half Year
GBPH1, 2017H1, 2018H1, 2019

Revenue

837.0m802.6m811.7m

Cost of goods sold

207.3m196.6m197.2m

Gross profit

629.7m606.0m614.5m

Gross profit Margin, %

75%76%76%
Annual
GBPFY, 2016FY, 2017FY, 2018

Cash

215.5m317.0m510.5m

Accounts Receivable

20.4m17.9m7.8m

Prepaid Expenses

41.5m45.6m47.9m

Current Assets

291.7m393.4m573.9m
Half Year
GBPH1, 2017H1, 2018H1, 2019

Cash

227.0m544.9m433.4m

Current Assets

308.1m613.6m504.5m

PP&E

195.4m134.0m281.3m

Total Assets

2.4b1.5b2.0b
Annual
GBPFY, 2016FY, 2017FY, 2018

Net Income

225.6m(43.7m)(687.9m)

Depreciation and Amortization

86.6m30.1m76.1m

Accounts Payable

37.0m75.1m(28.4m)

Cash From Operating Activities

265.9m290.1m198.1m
Half Year
GBPH1, 2017H1, 2018H1, 2019

Net Income

109.0m(802.3m)(38.1m)

Depreciation and Amortization

43.3m39.4m71.0m

Accounts Payable

7.6m10.4m(10.4m)

Cash From Operating Activities

115.3m111.0m72.4m
GBPFY, 2016

EV/EBIT

13.7 x

EV/CFO

11.6 x

Debt/Equity

0.6 x

Debt/Assets

0.3 x

Financial Leverage

2 x
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William Hill Operating Metrics

FY, 2016H1, 2017FY, 2017H1, 2018FY, 2018H1, 2019

Unique Online Active Players

2.25 m2.39 m2.98 m

Revenue per Unique Online Active Player

£237.80 £258.30 £213

Average Number of Betting Shops

2.37 k2.38 k2.36 k2.34 k2.33 k2.31 k

Average Profit per Shop

£68.30 k£68.12 k£64.42 k
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William Hill Acquisitions / Subsidiaries

Company NameDateDeal Size
CG TechnologySeptember 09, 2020
Mr Green & CoOctober 31, 2018
Grand ParadeAugust 02, 2016£13.60 m
Brandywine Bookmaking LLCMay 03, 2011$15.70 m
American WageringApril 14, 2011$39 m
PlaytechOctober 20, 2008
49’s Limited
A.J.Schofield Limited
American Wagering, Inc.
Arena Racing Limited
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William Hill Revenue Breakdown

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William Hill revenue breakdown by business segment: 39.1% from Online, 55.2% from Retail and 5.7% from Other

William Hill revenue breakdown by geographic segment: 14.9% from Rest of the World and 85.1% from United Kingdom

William Hill Cybersecurity Score

Cybersecurity ratingPremium dataset

B

84/100

SecurityScorecard logo

William Hill Online and Social Media Presence

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William Hill News and Updates

Apollo Withdraws from William Hill Bidding Race, Confirms Interest in Bookmaker’s Non-US Business

Major US buyout fund Apollo Global Management on Thursday announced that it no longer intends to make a full takeover offer for William Hill, effectively putting an end to the bidding war for the legacy bookmaker. Apollo’s announcement comes a few days after the private equity firm backed Czech priv…

Europe Online Gambling Market Report 2020-2025 Featuring Major Players - Bet365, 888 Holdings, GVC Holdings, Kindred Group, William Hill, and Betsson

Dublin, Nov. 10, 2020 (GLOBE NEWSWIRE) -- The "Europe Online Gambling Market - Growth, Trends, and Forecast (2020-2025)" report has been added to ResearchAndMarkets.com's offering. The European online gambling market is projected to grow, witnessing a CAGR of 9.20% during the forecast period (20…

Betfred Owner Denies Interest in Bidding for Rival Bookie William Hill

British billionaire bookie Fred Done denied reports that he mulls tabling a rival bid for William Hill, which last week accepted a £2.9 billion takeover offer from casino giant Caesars Entertainment Inc. The Telegraph reported over the weekend that Mr. Done was weighing up a higher bid for William H…

Betfred owner mulls rival bid for William Hill

Betfred co-founder Fred Done is reportedly mulling a bid for William Hill, a move that could derail a £2.9bn deal The post Betfred owner mulls rival bid for William Hill appeared first on CityAM.

William Hill Bosses to Trouser Big Payouts after Caesars Takeover

William Hill’s top executives will be treated to bonuses of up to £2.1 million after Caesars Entertainment Inc. offloads “all or substantially all” assets of the British bookmaker’s non-US businesses, including its betting shop portfolio in the UK. The potential payouts were revealed Wednesday as Ca…

Caesars to buy William Hill for $3.7 billion in sports-betting drive

U.S. casino operator Caesars Entertainment agreed on Wednesday to buy British-based gambling group William Hill for $3.7 billion to expand in the fast-growing U.S. sports-betting market.
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William Hill Frequently Asked Questions

  • When was William Hill founded?

    William Hill was founded in 1934.

  • Who are William Hill key executives?

    William Hill's key executives are Roger Devlin, Liam McKee and Ulrik Bengtsson.

  • How many employees does William Hill have?

    William Hill has 12,000 employees.

  • What is William Hill revenue?

    Latest William Hill annual revenue is £1.6 b.

  • What is William Hill revenue per employee?

    Latest William Hill revenue per employee is £135.1 k.

  • Who are William Hill competitors?

    Competitors of William Hill include Flutter Entertainment, Red Rock Resorts and Estoril-Sol.

  • Where is William Hill headquarters?

    William Hill headquarters is located at 1 Bedford Ave, Bloomsbury, London.

  • Where are William Hill offices?

    William Hill has offices in London and Gibraltar.

  • How many offices does William Hill have?

    William Hill has 2 offices.