OverviewSuggest Edit

Wiggle is an online sports retailer, selling cycle, run, swim and outdoor equipment and apparel. The Company offers bikes, triathlon bikes, and mountain bikes; and cycling, running, triathlon, and swimming clothing, accessories, nutrition products, components, and shoes

TypePrivate
Founded1999
HQPortsmouth, GB
Websitewiggle.com

Latest Updates

Employees (est.) (Jul 2020)353(+2%)
Revenue (FY, 2018)£345.5 M(+69%)
Cybersecurity ratingBMore

Wiggle Office Locations

Wiggle has offices in Portsmouth, Bilston and Docklands
Portsmouth, GB (HQ)
1000 Lakeside, Suite 310, Third Floor N E Wing
Bilston, GB
Black Country New Rd
Docklands, AU
727 Collins St
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Wiggle Financials and Metrics

Summary Metrics

Founding Date

1999
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Wiggle Revenue

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Wiggle's revenue was reported to be £345.48 m in FY, 2018
GBP

Revenue (FY, 2018)

345.5m

Gross profit (FY, 2018)

96.7m

Gross profit margin (FY, 2018), %

28%

Net income (FY, 2018)

(38.0m)

EBIT (FY, 2018)

(21.8m)

Cash (30-Dec-2018)

3.9m
GBPFY, 2015FY, 2017FY, 2018

Revenue

178.8m205.5m345.5m

Cost of goods sold

139.0m169.0m248.7m

Gross profit

39.8m36.4m96.7m

Gross profit Margin, %

22%18%28%
GBPFY, 2015FY, 2017FY, 2018

Cash

5.5m6.6m3.9m

Accounts Receivable

6.6m

Inventories

33.2m27.3m54.8m

Current Assets

49.4m40.5m104.0m
GBPFY, 2015

Financial Leverage

1.9 x
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Wiggle Cybersecurity Score

Cybersecurity ratingPremium dataset

B

80/100

SecurityScorecard logo

Wiggle Revenue Breakdown

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Wiggle revenue breakdown by geographic segment: 50.1% from United Kingdom, 19.4% from Europe and 30.5% from Rest of World

Wiggle Online and Social Media Presence

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Wiggle News and Updates

Turkey to Make Clear How Much Wiggle Room Remains to Cut Rates

Turkey’s new central banker is about to reveal if he’ll be able to put an exclamation point on his dash to cut interest rates.

If Impeachment Comes to the Senate, Mitch McConnell Has Some Wiggle Room

If Impeachment Comes to the Senate, Mitch McConnell Has Some Wiggle Room

Physicists Hack the Uncertainty Principle to See an Ion Wiggle

Heisenberg's famous principle can't be violated, but it can be gamed. A new study shows a way to measure particles with far more precision than before.

Krugman Sees Possible U.S. Recession With Little Fed Wiggle Room

U.S. chief financial officers in a survey published in December also overwhelmingly said they expect a recession within two years.

Wiggle Blogs

10 reasons why you will fall in love with cycle commuting

Are you thinking about cycling to work? Here's why we think this could be the start of a habit of a lifetime. Boost your health and fitness According to a study published in the British Medical Journal last year, cycle commuting lowers the risk of cancer and cardio-vascular disease.  In additi…

ZIPP 303 and 303S Wheelsets 2021 – Road and Gravel Test

For some, new wheels day can be even more exciting than new bike day. So, when Zipp gave our Senior Marketing Manager and long-time racer John Bann-Lavery the chance to test their new 303 Firecrest and 303S carbon wheelsets, there wasn’t much in the way of hesitation. The diary was cleared, the whee…

What is performance nitrate and how does it help?

Image credit: Chris Sansom Endurance sports require the right nutrition to keep you going for longer. Dr James Morton from SiS gives us an overview of how nitrates can help to improve your performance during endurance races and training workouts. Background on endurance sports performance The deter…

WIN everything from the HIGH5 Slow release range

As you up the mileage, avoid the dreaded wall with the new Slow Release range from HIGH5. Here's your chance to win everything from the range. Even the best of us have hit the wall at some point. That point where you're running on empty and you just want to throw your bike, kick off your shoes, hav…

How cycling to work can boost your mood and your wallet

Whether you're driving, taking public transport, or even walking, you can save money, save time and arrive at work in a much better mood if you switch to cycling. The Wiggle Cycle To Work scheme makes it easy to benefit from a tax saving of up to 42%. We asked four Wiggle cyclists to tell us what th…

How to train like a pro under lockdown

How are professional cyclists keeping up with their training in the 'new normal?' Sports Physiotherapist & Founder of Premax Randall Cooper finds out. This ‘virus’ has upended most of what we do. It’s hard to think of any aspect in life that hasn’t substantially changed. Those of us who enjoy ri…
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Wiggle Frequently Asked Questions

  • When was Wiggle founded?

    Wiggle was founded in 1999.

  • How many employees does Wiggle have?

    Wiggle has 353 employees.

  • What is Wiggle revenue?

    Latest Wiggle annual revenue is £345.5 m.

  • What is Wiggle revenue per employee?

    Latest Wiggle revenue per employee is £978.7 k.

  • Who are Wiggle competitors?

    Competitors of Wiggle include HYLETE, Ares Sportswear and Cafe du Cycliste.

  • Where is Wiggle headquarters?

    Wiggle headquarters is located at 1000 Lakeside, Suite 310, Third Floor N E Wing, Portsmouth.

  • Where are Wiggle offices?

    Wiggle has offices in Portsmouth, Bilston and Docklands.

  • How many offices does Wiggle have?

    Wiggle has 3 offices.