White Label Crowdfunding (WLCF) is a fintech company that builds and maintains crowdfunding platforms for businesses. Its services include pre-launch consultancy, software-as-a-service, customized platforms, design, prototypes, modules, and post-launch support. The company primarily creates platforms according to five models: peer-to-peer lending, peer-to-business lending, equity funding, payday loans, and reward and donation.