Weetabix is a Britain’s cereal brand. Weetabix is passionate about producing high-quality cereals to give as many of the nutrients as it is needed as part of a balanced breakfast. The Company works closely with local farmers that are known and trusted to bring the best quality wheat, grown in the most responsible way with less fertilizer, a smaller carbon footprint, and protected hedgerows.

TypeSubsidiary
Parent CompanyPost Holdings
HQKettering, GB
Founded1932
Websiteweetabix.co.uk
Cybersecurity ratingBMore
Weetabix was founded in 1932 and is headquartered in Kettering, GB

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Weetabix Office Locations

Weetabix has an office in Kettering
Kettering, GB (HQ)
Station Rd
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Weetabix Financials and Metrics

Summary Metrics

Founding Date

1932
Weetabix is a subsidiary of Post Holdings

Weetabix Revenue

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Weetabix's revenue was reported to be £302.99 m in FY, 2018
GBPFY, 2011FY, 2012FY, 2013FY, 2014FY, 2016FY, 2018

Revenue

325.9m354.7m366.4m352.1m333.6m303.0m

Cost of goods sold

195.6m217.5m225.8m213.9m197.0m190.2m

Gross profit

130.3m137.2m140.6m138.2m136.6m112.7m

Gross profit Margin, %

40%39%38%39%41%37%
GBPFY, 2011FY, 2012FY, 2013FY, 2014FY, 2016FY, 2018

Cash

107.1m7.6m20.1m45.4m40.7m30.6m

Accounts Receivable

21.2m23.0m26.0m24.9m29.5m22.8m

Inventories

13.7m19.7m20.6m18.5m16.7m18.7m

Current Assets

595.0m470.0m553.5m643.6m108.1m85.3m
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Weetabix Cybersecurity Score

Cybersecurity ratingPremium dataset

B

87/100

SecurityScorecard logo

Weetabix Online and Social Media Presence

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Weetabix News and Updates

Shakespeare: 'Beanz on bix for breakfast' boosts brand scores for Weetabix

Last week, an "unholy union" of Weetabix and Heinz - featuring "beanz on bix for breakfast" - prompted popular outcry on social media. The post 'Beanz on bix for breakfast' boosts brand scores for Weetabix and Heinz appeared first on CityAM.

Oatmeal Market to 2027 - B&G Food, Bagrrys India Limited, Grain Millers, Hamlyns Of Scotland, Kellogg Company, Marico Limited, Nature's Path Foods, Nestlé S.A., The Quaker Oats Company, Weetabix Limited

The global oatmeal market at US$ 9.86 Bn in 2018 and is expected to grow at a CAGR of 4.2% during the forecast period 2019 – 2027, to account to US$ 14.08 Bn in 2027. Posted via Industry Today. Follow us on Twitter @IndustryToday

Weetabix Frequently Asked Questions

  • When was Weetabix founded?

    Weetabix was founded in 1932.

  • How many employees does Weetabix have?

    Weetabix has 732 employees.

  • What is Weetabix revenue?

    Latest Weetabix annual revenue is £303 m.

  • What is Weetabix revenue per employee?

    Latest Weetabix revenue per employee is £413.9 k.

  • Who are Weetabix competitors?

    Competitors of Weetabix include Atkins Nutritional Holdings, China Mengniu Dairy and Hershey.

  • Where is Weetabix headquarters?

    Weetabix headquarters is located at Station Rd, Kettering.

  • Where are Weetabix offices?

    Weetabix has an office in Kettering.

  • How many offices does Weetabix have?

    Weetabix has 1 office.