Waterfall enables brands, agencies and technology providers to personally engage customers across SMS, MMS, Passbook, Facebook, Twitter, 2D Codes, IVR, mobile wallets, mobile coupons and push notifications.

The company’s mobile and social marketing platform allows clients to acquire more customers and drive repeat visits with higher purchase values using intuitive tools for interactive customer dialogues, progressive profiling and targeting, cross platform integrations and precise ROI measurement. Clients include 7-Eleven, Anheuser-Busch, Constant Contact, Electronic Arts, Merkle, NASA, Southwest Airlines, the U.S. Army and Yum! Brands. Founded in 2005 and backed by Vista Equity Partners, Waterfall is headquartered in SOMA, San Francisco, with regional offices in Downtown Austin.

Parent CompanyUpland Software
HQSan Francisco, US
Waterfall was founded in 2005 and is headquartered in San Francisco, US
Report incorrect company information

Viewing summary data as a guest

Sign up for free to see all data

Key People/Management at Waterfall

Matt Sechrest

Matt Sechrest

Matt Silk

Matt Silk

Show more

Waterfall Office Locations

Waterfall has an office in San Francisco
San Francisco, US (HQ)
302 660 3rd St
Show all (1)
Report incorrect company information

Waterfall Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$3.7 m
In total, Waterfall had raised $3.7 m. Waterfall is a subsidiary of Upland Software
Report incorrect company information

Waterfall Online and Social Media Presence

Embed Graph
Report incorrect company information

Waterfall News and Updates

Oil And Gas Pipeline Safety 2018 Global Market Key Players - Alstom, Siemens, GE Digital Energy, Waterfall Security Solutions, BAE Systems, Ekin Technology, HCL Technologies, Honeywell International.....

Oil And Gas Pipeline Safety – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2023 Posted via Industry Today. Follow us on Twitter @IndustryToday

Waterfall Resort Alaska Announces Winners of the 30th Annual King of Kings Salmon Tournament

KETCHIKAN, Ala., Sept. 20, 2018 /PRNewswire/ -- Cash prizes, a new Ford F-150 truck, and return trips to Waterfall Resort Alaska end the 2018 fishing season's King of Kings Salmon Tournament. From Kirkland, Washington, return guest Tony Perkins wins $10,000 for reeling in the largest king ...

Waterfall Asset Management launches Specialty Commercial Finance Group, led by Andrea Petro

NEW YORK, Sept. 19, 2018 /PRNewswire/ -- Waterfall Asset Management, LLC ("Waterfall"), a leading alternative asset manager, announced the launch of its Specialty Commercial Finance Group ("SCFG"). SCFG, led by Andrea Petro, has been established to provide high yield senior secured debt...

Luxuriate in the Serenity of a Natural Hot Spring Spa with the Innovative Aqua Moment Drop-In Airbath with Waterfall from DXV

PISCATAWAY, N.J., Sept. 13, 2018 /PRNewswire/ -- The soothing tranquility of Japanese hot springs may be a world away, but DXV, part of LIXIL, is bringing this luxurious water experience home to bathrooms across North America. The one-of-a-kind Aqua Moment Drop-In Airbath with Waterfall...

Waterfall tragedy: six bodies recovered

Bodies of six persons who had been swept away in water near Sultangarh Waterfall in Shivpuri district of Madhya Pradesh were today recovered, a government official said. "Efforts are on to find another three persons who went missing on August 15 evening," district collector Shilpa Gupta told PT…

45 people rescued from Sultan Garh Waterfalls in MP

Madhya Pradesh Police has confirmed that 45 people have been rescued from Sultan Garh Waterfalls in Gwalior's Shivpuri after water level increased due to a sudden release of water from a dam.Talking to media, Superintendent of Police (SP) Rajesh Hingankar said, "We have rescued 40 people and five pe…
Show more
Report incorrect company information

Waterfall Company Life and Culture

Report incorrect company information