Waterfall

Waterfall enables brands, agencies and technology providers to personally engage customers across SMS, MMS, Passbook, Facebook, Twitter, 2D Codes, IVR, mobile wallets, mobile coupons and push notifications.

The company’s mobile and social marketing platform allows clients to acquire more customers and drive repeat visits with higher purchase values using intuitive tools for interactive customer dialogues, progressive profiling and targeting, cross platform integrations and precise ROI measurement. Clients include 7-Eleven, Anheuser-Busch, Constant Contact, Electronic Arts, Merkle, NASA, Southwest Airlines, the U.S. Army and Yum! Brands. Founded in 2005 and backed by Vista Equity Partners, Waterfall is headquartered in SOMA, San Francisco, with regional offices in Downtown Austin.

Type
Private
HQ
San Francisco, US
Founded
2005
Employees
42 (est)-2%

Key People at Waterfall

Michael Weaver

Michael Weaver

SVP Strategy
Matt Silk

Matt Silk

CMO
Matt Sechrest

Matt Sechrest

CEO
Federico Bucchi

Federico Bucchi

Web Engineer

Waterfall Locations

San Francisco, US

Waterfall Metrics

Waterfall Summary

Founding Date

2005

Total Funding

$3.7 M

Latest funding size

$3.7 M

Time since last funding

almost 8 years

Waterfall Online Presence

Waterfall News

Waterfall Company Life

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