Visual IQ produces the world’s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies and tactics to significantly increase marketing ROI across their entire marketing mix – both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement. Visual IQ was named a leader in cross channel attribution in 2014 by a leading market research firm, won The Drum's 2015 Digital Trading Award for Best Attribution Solution, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014 and 2015. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.
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Type
Private
HQ
Needham, US
Founded
2006
Size (employees)
309 (est)
Visual IQ was founded in 2006 and is headquartered in Needham, US
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Key People/Management at Visual IQ

Manu Mathew

Manu Mathew

Co-Founder & CEO
Angiras Koorapaty

Angiras Koorapaty

CFO
Anto Chittilappilly

Anto Chittilappilly

Co-Founder, President & CTO
Phil Gross

Phil Gross

Vice President of Product Management
Vincent Antony

Vincent Antony

Vice President of Engineering & Operations
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Visual IQ Office Locations

Visual IQ has offices in New York, San Francisco, London and Needham
Needham, US (HQ)
330 75 2nd Ave
New York, US
10 East 33rd Street 8th Floor
San Francisco, US
50 1160 Battery St
London, GB
25 Sackville St
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Visual IQ Financials and Metrics

Summary Metrics

Founding Date

2006

Visual IQ total Funding

$15 m

Visual IQ latest funding size

$12 m

Time since last funding

6 years ago

Visual IQ investors

Visual IQ's latest funding round in June 2012 was reported to be $12 m. In total, Visual IQ has raised $15 m
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Visual IQ Online and Social Media Presence

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Visual IQ Company Life and Culture

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