Upfront Ventures

Upfront Ventures comes from various backgrounds across technology sectors as entrepreneurs, operators, and investors. The Company invests in businesses that are technology led. The industries it focuses on include: Digital Media, Commerce Technology and Marketplaces, Consumer Goods and Services and SaaS. Upfront Ventures invests nationwide, and occasionally in Europe and Canada. 

The Company typically writes its first checks at the Seed or Series A round, reserving follow-on capital for future rounds of financing. While it's not afraid of the occasional B or C round, its current active fund is about $300 million – so Upfront Ventures is not the place to turn for your $50 million raise. Each of the Company's funds are made up of 30-35 portfolio companies which means it makes an average of 10-12 investments into new companies every year. Upfront Ventures also regularly makes follow-on investments into its existing portfolio.

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HQSanta Monica, CA, US
Size (employees)31 (est)
Cybersecurity ratingAMore
Upfront Ventures was founded in 1996 and is headquartered in Santa Monica, CA, US

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Key People/Management at Upfront Ventures

Yves Sisteron

Yves Sisteron

Managing Partner
Mark Suster

Mark Suster

Managing Partner
Dana Kibler

Dana Kibler

Stuart Lander

Stuart Lander

Greg Bettinelli

Greg Bettinelli

Kevin Zhang

Kevin Zhang

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Upfront Ventures Office Locations

Upfront Ventures has an office in Santa Monica
Santa Monica, CA, US (HQ)
1314 7th St
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Upfront Ventures News and Updates

A day in the life of Upfront Ventures managing partner Mark Suster, who wakes up without an alarm, leaves his phone in the bathroom at night, and got into the best shape of his life when the pandemic started

Summary List Placement At the end of January, Mark Suster's life was big, fast, and bursting with fireworks as he hosted the glitzy Upfront Summit, an annual gathering of Hollywood celebrities and tech power players that included JJ Abrams, Reese Witherspoon, John Legend, Tyra Banks, Paris Hilton, …

Startups Weekly: Upfront Ventures bets on a bus service

In this week's newsletter: Airbnb, WeWork and Postmates prep IPOs.

Bird investor Upfront Ventures eyes $250M growth fund

The LA-based VC closed on $400 million for its latest early-stage fund in 2017.

Upfront Ventures is seeking $250 mln third growth fund

Upfront Ventures, a Santa Monica, California-based firm, is raising $250 million towards a third growth fund, according to a regulatory filing. First sale was not reported. The firm is led by Managing Partners Mark Suster and Yves Sisteron.

Upfront Ventures leads Series A round for Inboard Technology

Santa Cruz, California-based Inboard Technology, an electric skateboard creator, has secured $8 million in Series A funding. Upfront Ventures led the round.

Upfront Ventures Closes $400M For Largest-Ever LA-Based Venture Fund

Mark Suster announced the $400M close of LA-based Upfront Ventures’ latest core fund this week. The new Upfront fund is now the largest-ever venture fund headquartered in Los Angeles, according to CB Insights data. “’LA is having a moment’ and … Continued
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Upfront Ventures Online and Social Media Presence

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Upfront Ventures Frequently Asked Questions

  • When was Upfront Ventures founded?

    Upfront Ventures was founded in 1996.

  • Who are Upfront Ventures key executives?

    Upfront Ventures's key executives are Yves Sisteron, Mark Suster and Dana Kibler.

  • How many employees does Upfront Ventures have?

    Upfront Ventures has 31 employees.

  • Where is Upfront Ventures headquarters?

    Upfront Ventures headquarters is located at 1314 7th St, Santa Monica.

  • Where are Upfront Ventures offices?

    Upfront Ventures has an office in Santa Monica.

  • How many offices does Upfront Ventures have?

    Upfront Ventures has 1 office.