Unruly is the ad tech company that gets videos watched, tracked and shared across the Open Web. Positioned at the intersect of video, social, native & mobile, Unruly uses emotional audience data and user-friendly video formats to massively increase viewer engagement, brand performance & publisher revenues. With 3 out of every 4 video views now taking place outside of YouTube, 84% of Ad Age 100 brands already trust Unruly to connect with audiences at speed and scale across the Open Web.

Differentiated by a unique data set of 2 trillion video views and powered by a full tech stack, Unruly adds value by algorithmically evaluating content shareability and programmatically targeting custom audiences. Viewability is 100% guaranteed to an audience of 1.36 billion monthly unique users across mobile, tablet and desktop devices.
Parent Company
News Corp
London, GB
Unruly was founded in 2006 and is headquartered in London, GB

Key People at Unruly

Scott Button

Scott Button

Founder & CEO
Lucy Greggains

Lucy Greggains

Sarah Wood

Sarah Wood

Co-Founder and COO/CMO
Matthew Cooke

Matthew Cooke

Founder and CTO
Deana Murfitt

Deana Murfitt

Chief People Officer
Oliver Smith

Oliver Smith

Managing Director, EMEA

Unruly Office Locations

Unruly has offices in London, Santa Monica, San Francisco, Chicago and in 15 other locations
London, GB (HQ)
42-46 Princelet Street
Sydney, AU
2-6 Lacey Street, Surry Hills, NSW 2010
Seoul, KR
2401 Trade Tower
Singapore, SG
18A Gemmill Lane
Dubai, AE
Dubai World Central
Oslo, NO
Fredensborgveien 24D
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Unruly Data and Metrics

Unruly Summary

Unruly is a subsidiary of News Corp

Traffic Overview of Unruly

Unruly Online and Social Media Presence

Unruly News and Updates

Airlines are dealing with unruly passengers by training flight attendants in martial arts

Here’s another reason travelers need to keep their cool on a flight. Low-cost carrier Pobeda Airlines, a unit of Russia’s Aeroflot, says it will teach…

Some malls are banning teens amid disturbances and unruly gatherings fueled by social media

It seemed like a typical Saturday evening at the Westfield shopping mall in Culver City, until chaos erupted. False reports began to spread about a gunman in the mall on Jan. 7, prompting shoppers to flee and bringing a huge response from local police. There was no shooter, but officers who arri…

Korean Air has given flight attendants the green light to use tasers on unruly passengers

Korean Air flight attendants will now have freer access to on-board Tasers. On Tuesday, the Seoul-based airline "loosened" the usage policy for tasers located on board its aircraft, CNN reported. "We have decided to improve our conditions and procedure on using Taser guns to…

Korean Air crew to 'use more force' with unruly passengers

South Korea's national airline says it will revise crew guidelines on handling of unruly passengers.
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Unruly Company Life and Culture

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