Unmade (Knyttan)

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Unmade is the technology and manufacturing platform enabling the most innovative brands to offer customisable apparel via their e-commerce platforms. Its system is made from three key elements: personalisation editors, ecommerce integration and on-demand manufacturing. These enable partners to take customised designs straight to production, for the same unit cost as mass production. Unmade is driving a textile revolution by reinventing the knitwear industry through a one-of-a-kind concept that enables unique production on an industrial scale. By creating cutting edge technology that captures expert knit knowledge in their advanced software, bespoke garments are effortlessly designed online and produced to order from the company’s Somerset House HQ.

HQLondon, GB

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Employees (est.) (Apr 2021)3
Cybersecurity ratingAMore

Key People/Management at Unmade (Knyttan)

Hal Watts

Hal Watts

Chief Executive Officer
Ben Alun-Jones

Ben Alun-Jones

Chief Product Officer
Kirsty Emery-Laws

Kirsty Emery-Laws

Chief Customer Success Officer
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Unmade (Knyttan) Office Locations

Unmade (Knyttan) has an office in London
London, GB (HQ)
28 Easton St, Farringdon
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Unmade (Knyttan) Financials and Metrics

Summary Metrics

Founding Date


Unmade (Knyttan) total Funding

$13.3 m

Unmade (Knyttan) latest funding size

$6.01 m

Time since last funding

2 years ago

Unmade (Knyttan) investors

Unmade (Knyttan)'s latest funding round in July 2019 was reported to be $6 m. In total, Unmade (Knyttan) has raised $13.3 m
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Unmade (Knyttan) Revenue

Cash (30-Apr-2018)

GBPFY, 2014FY, 2015FY, 2016FY, 2017FY, 2018



Accounts Receivable




Current Assets

FY, 2014

Financial Leverage

-56.7 x
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Unmade (Knyttan) Cybersecurity Score

Cybersecurity ratingPremium dataset



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Unmade (Knyttan) Online and Social Media Presence

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Unmade (Knyttan) Blogs

Unmade wins Best Digital Innovation Award

Unmade is delighted to announce it has won the Best Digital Innovation at the Drapers Digital awards. Judges said: “Personalised products are incredibly difficult to deliver at scale, and efficiently. The Unmade x New Balance approach stood out as this solves the challenge and brings a highly desira…

Unmade (Knyttan) Frequently Asked Questions

  • When was Unmade (Knyttan) founded?

    Unmade (Knyttan) was founded in 2013.

  • Who are Unmade (Knyttan) key executives?

    Unmade (Knyttan)'s key executives are Hal Watts, Ben Alun-Jones and Kirsty Emery-Laws.

  • How many employees does Unmade (Knyttan) have?

    Unmade (Knyttan) has 3 employees.

  • Who are Unmade (Knyttan) competitors?

    Competitors of Unmade (Knyttan) include Indochino, Tasc Performance Apparel and Knix Wear.

  • Where is Unmade (Knyttan) headquarters?

    Unmade (Knyttan) headquarters is located at 28 Easton St, Farringdon, London.

  • Where are Unmade (Knyttan) offices?

    Unmade (Knyttan) has an office in London.

  • How many offices does Unmade (Knyttan) have?

    Unmade (Knyttan) has 1 office.