uCloudlink is a provider of a mobile data traffic sharing marketplace. It leverages cloud SIM technology and architecture to allow users to gain access to mobile data traffic allowance shared by network operations. uCloudlink's cloud SIM technology is based on a remote SIM connection, which means that SIM cards are not embedded in the mobile terminals but remotely connected on the cloud. The company operates the business under what it refers to as the uCloudlink 1.0 model for cross-border travellers who need mobile data connectivity services across different countries, and the uCloudlink 2.0 model, which delivers mobile data connectivity services to local users across different MNOs in a single country.