Trulia is a provider of an online real estate platform. It provides information on properties and real estate professionals for home buyers, sellers, owners, and renters. Through its local advertising services, social recommendations, and mobile applications, real estate professionals can connect with transaction-ready buyers and sellers.

Employee Rating

3.7More
TypeSubsidiary
Parent CompanyZillow
HQSan Francisco, CA, US
Founded2005
Websitetrulia.com
Cybersecurity ratingBMore
Trulia was founded in 2005 and is headquartered in San Francisco, CA, US

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Key People/Management at Trulia

Michele Bitton

Michele Bitton

Director, Strategic Accounts
Jessica Staley

Jessica Staley

Creative Director
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Trulia Office Locations

Trulia has an office in San Francisco
San Francisco, CA, US (HQ)
535 Mission St #700, San Francisco
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Trulia Financials and Metrics

Summary Metrics

Founding Date

2005

Total Funding

$32.8 m

Investors

In total, Trulia had raised $32.8 m. Trulia is a subsidiary of Zillow

Trulia Revenue

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Trulia's revenue was reported to be $251.94 m in FY, 2014 which is a 75.3% increase from the previous period.
Annual
USDFY, 2012FY, 2013FY, 2014

Revenue

68.1m143.7m251.9m

Revenue growth, %

111%75%

Cost of goods sold

10.0m23.1m44.5m

Gross profit

58.1m120.6m207.4m
Quarterly
USDQ1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014

Revenue

24.0m29.7m40.3m54.5m64.1m67.1m

Cost of goods sold

3.2m4.4m6.1m10.1m10.9m12.0m

Gross profit

20.8m25.3m34.2m44.4m53.2m55.1m

Gross profit Margin, %

87%85%85%81%83%82%
Annual
USDFY, 2012FY, 2013FY, 2014

Cash

100.0m225.6m198.8m

Accounts Receivable

6.1m11.7m12.6m

Prepaid Expenses

1.4m12.3m7.0m

Current Assets

107.5m249.6m218.4m
Quarterly
USDQ1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014

Cash

214.3m215.7m43.4m220.8m214.9m212.1m

Accounts Receivable

7.5m10.0m13.7m11.2m14.5m14.2m

Prepaid Expenses

1.6m1.5m5.9m8.2m9.2m8.2m

Current Assets

223.4m227.3m62.9m240.2m238.7m234.5m
Annual
USDFY, 2012FY, 2013FY, 2014

Net Income

(10.9m)(17.8m)(75.8m)

Depreciation and Amortization

3.6m12.2m28.8m

Accounts Payable

(864.0k)(6.7m)(267.0k)

Cash From Operating Activities

4.2m(1.4m)12.1m
Quarterly
USDQ1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014

Net Income

(2.0m)(4.4m)(6.6m)(15.2m)(33.0m)(57.0m)

Depreciation and Amortization

1.4m2.9m6.3m6.3m13.2m20.9m

Accounts Payable

42.0k484.0k(5.3m)(829.0k)(19.0k)(913.0k)

Cash From Operating Activities

1.3m5.9m(5.8m)8.6m7.7m15.1m
USDFY, 2012

Debt/Equity

0.1 x

Debt/Assets

0.1 x

Financial Leverage

1.4 x
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Trulia Operating Metrics

FY, 2012Q1, 2013Q2, 2013Q3, 2013FY, 2013Q1, 2014Q2, 2014Q3, 2014FY, 2014

Monthly Unique Visitors

23.15 m31.35 m34.91 m40.56 m37.76 m44.58 m51.63 m55.04 m48.03 m

Mobile Monthly Unique Visitors

6.76 m11.37 m13.05 m15.82 m14.2 m19.05 m25.09 m29.9 m23.7 m

Subscribers

24.44 k27.92 m32.12 m56.47 m59.68 k66.74 m73.89 m77.91 m79.25 k

Average Monthly Revenue per Subscriber

$156$187$194$189$193$196$206$204$209
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Trulia Acquisitions / Subsidiaries

Company NameDateDeal Size
Market LeaderMay 08, 2013
MovityDecember 21, 2010

Trulia Cybersecurity Score

Cybersecurity ratingPremium dataset

B

85/100

SecurityScorecard logo

Trulia Online and Social Media Presence

Embed Graph

Trulia Company Culture

  • Overall Culture

    A-

    77/100

  • CEO Rating

    A+

    83/100

  • Compensation

    B

    76/100

  • Diversity

    B-

    72/100

Learn more on Comparably

Trulia News and Updates

Trulia Reports Housing Inventory Falls Nearly 5 Percent Nationwide as 2018 Closes

SAN FRANCISCO, Dec. 20, 2018 /PRNewswire/ -- The number of homes for sale nationwide tumbled 4.6 percent year-over-year in the last three months of 2018 across all price categories, according to the latest Inventory and Price Watch Report from Trulia®, a home and neighborhood site for...

Trulia Survey Finds More Than 30% of People Would Pick a Different Neighborhood If Given the Chance

SAN FRANCISCO, Aug. 30, 2018 /PRNewswire/ -- Trulia®, a home and neighborhood site for homebuyers and renters, today released the results from a research survey to find out how many Americans experience "neighborhood regret," and discover new strategies to prevent buyer and renter remorse ...

How Trulia, ZipRecruiter, Salesforce, and Amplero use AI to power product recommendations

At VentureBeat's Transform 2018 conference, Stewart Rogers, director of marketing technology at VentureBeat, spoke with panelists from ZipRecruiter, Salesforce, Trulia, and Amplero, about AI's role in product recommendations.

Trulia crowdsources neighborhood reviews so you won’t regret your move

Trulia, the online real estate site owned by its former rival Zillow, wants to give you a better idea of what a certain neighborhood feels like before you move there. To do this, the company today launched Neighborhoods, a feature that brings together direct reviews and feedback from residents based…

Trulia is building the Netflix for neighborhoods

Trulia is launching a new editorial initiative that takes you into communities where you’re considering buying. Eventually, it wants to recommend your next neighborhood. “Location, location, location.” It’s an old mantra in real estate, yet digital real estate platforms have never really talked ab…

Homes have become so expensive in the Bay Area that renting is now a better deal than buying

Is it a better deal to rent or buy? In San Francisco and San Jose, renters save more money than buyers, a new Trulia study found. That's because over the last year rents have remained constant or fallen in those metros, while home values have surged. While the financial advantage of buying over re…
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Trulia Blogs

Trulia logo

The post Trulia logo appeared first on Trulia Newsroom.

Does Your Neighbors’ Age Influence Your Home Value?

You may never have thought of housing in this way, but exploring the ages of the people where you live—or where you want to move—can give you a high level sense of potential homebuying opportunities. Small towns across America have experienced rapid outmigration. And the main reason? Jobs. Young, wo…

What an Average Home Looks Like in Every State

Across the United States, an average home can look very different state by state. Although the median list price nationwide is $289,000, in Hawaii, it’s $639,000, and in West Virginia, that number drops down to $164,000. Check out our roundup of what an average home looks like in each state to see h…

What Locals Love About Their Austin Neighborhoods

If you’re thinking about moving to Austin, one of the most important things to figure out is what neighborhoods might be a good fit for you. Do you want to be close to the action or somewhere quieter? Are you a family with kids or a recent college grad just starting to build your adult […] The post …

What a $250,000 Home Looks Like in Every State

Whether you’re simply browsing or looking to relocate, we’ve scoped out a home for sale for $250,000 in each of the largest cities in every state for $250,000, which is just shy of the national median list price of $289,000. These homes range from from 900 square feet in New York City to 3,504 squar…

Baltimore Will Pay You To Fix Up a Historic Rowhouse

If everything you know about Baltimore comes from The Wire or Serial, you might be missing the bigger picture. The grim version of Baltimore portrayed in those popular series doesn’t do justice to this beautifully historic, delightfully cultural, and truly livable city. And Baltimoreans are so eager…
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Trulia Frequently Asked Questions

  • When was Trulia founded?

    Trulia was founded in 2005.

  • Who are Trulia key executives?

    Trulia's key executives are Michele Bitton and Jessica Staley.

  • How many employees does Trulia have?

    Trulia has 248 employees.

  • What is Trulia revenue?

    Latest Trulia annual revenue is $251.9 m.

  • What is Trulia revenue per employee?

    Latest Trulia revenue per employee is $1 m.

  • Who are Trulia competitors?

    Competitors of Trulia include RealScout, Zumper and Redfin.

  • Where is Trulia headquarters?

    Trulia headquarters is located at 535 Mission St #700, San Francisco, San Francisco.

  • Where are Trulia offices?

    Trulia has an office in San Francisco.

  • How many offices does Trulia have?

    Trulia has 1 office.