Trulia is an online real estate platform providing information on properties and real estate professionals for home buyers, sellers, owners, and renters. Trulia has enabled its users to get information about the areas that people want to live and they can also learn about agents, neighbors, schools, crime, commute times, and ask the local community questions. Through Trulia’s hyper local advertising services, social recommendations, and mobile real estate applications, real estate professionals can connect with millions of transaction-ready buyers and sellers each month. As of December, 2013, it had approximately 437,000 active real estate professionals in its Trulia marketplace and 157,000 active real estate professionals using its Market Leader software and services. Trulia was established in 2004 by Pete Flint and Sami Inkinen. It is headquartered in San Francisco, C.A. with offices in Bellevue, Denver, and New York.

Trulia was acquired by Zillow in June 2014 for $3.5B in a stock-for-stock transaction.

Parent Company
San Francisco, US
Trulia was founded in 2005 and is headquartered in San Francisco, US

Key People at Trulia

Jeff McConathy

Jeff McConathy

Vice President of Engineering
Lynnette Bruno

Lynnette Bruno

Vice President of Communications
Deep Varma

Deep Varma

Vice President of Data Engineering

Trulia Office Locations

Trulia has offices in San Francisco and Denver
San Francisco, US (HQ)
700 535 Mission St

Trulia Data and Metrics

Trulia Summary

In total, Trulia had raised $32.8 m. Trulia is a subsidiary of Zillow

Trulia Financial Metrics

Trulia's revenue was reported to be $251.9 m in 2014 which is a 76% increase from the previous period.
USDY, 2009Y, 2010Y, 2011Y, 2012Y, 2013Y, 2014


10.3 m19.8 m38.5 m68.1 m143.3 m251.9 m

Revenue growth, %


Cost of goods sold

2.9 m3.7 m5.8 m10 m23.1 m43.8 m

Gross profit

7.4 m16.1 m32.7 m58.1 m120.2 m208.1 m
  • Source: Company Filings
USDFY, 2013FY, 2014


225.6 m198.8 m


12.3 m7 m

Current Assets

249.6 m218.4 m


22.3 m49.8 m
USDFY, 2013FY, 2014

Net Income

(17.8 m)(75.8 m)

Depreciation and Amortization

12.2 m28.8 m

Accounts Receivable

(5 m)(798 k)


(6.5 m)3.5 m
Show all financial metrics

Trulia Operating Metrics

Y, 2009Y, 2010Y, 2011Y, 2012Y, 2013Y, 2014

Display Revenue per Unique


Monthly ARPU per Subscriber


Average Annual Revenue per Subscriber

$564$960$1.32 k$1.87 k$2.29 k$2.51 k


4.67 k10.07 k16.85 k24.44 k59.68 k79.25 k
Show all operating metrics

Trulia Revenue Breakdown

Trulia Median Salaries

Source: 49 public H-1B filings from Trulia

Traffic Overview of Trulia

Trulia Online and Social Media Presence

Trulia News and Updates

Trulia founder Pete Flint is now a VC with NFX Guild

 NFX Guild, a young mentorship-driven startup accelerator that was already managed by three powerhouse partners — James Currier, Gigi Levy-Weiss, and Stan Chudnovsky — just added another impressive name to its roster: Pete Flint, the cofounder of longtime CEO of the real estate site Trulia. (You mig…

5 bots to try this week: Angry Shakespeare, Hardwell, Trulia, Dinner Ideas, and TagOpp

Each week we bring you a few bots we think are fun or helpful or worth the time to try out. This week’s selection includes the personal bot of DJ Hardwell, a bot that delivers insults in old English, one to help your career, and one to find you a new apartment. Angry Shakespeare Red-eyed and […]

Trulia Facebook Messenger bot can find you an apartment to rent

Real estate listing company Trulia brought its bot to Facebook Messenger today. Although the company may be best known for listing property for sale, the Trulia bot will now begin handling rentals, as well. All you have to do is tell the bot where you want to live, your price range, and the square f…

Trulia’s new Facebook Messenger bot helps find you a place to live

You can now find an apartment or house to rent using Trulia’s new Facebook Messenger bot. The bot is designed to help you find a new place to stay quickly, and works from commands like “for rent in San Francisco,” and allows you to distill results based on features you’re looking for with commands l…

Trulia now has an Apple TV app for home buyers

You can now shop for a new home on your Apple TV via Trulia. The company is releasing its first official Apple TV app, which lets you browse homes in your area without leaving the couch. In addition to seeing what’s available, you’ll also be able to see images a real estate agent has posted to the T…

Trulia can now help you find a place to rent near public transport

 Trulia, the online real estate search engine now owned by Zillow, launched an interesting new feature today that allows you to quickly find rental homes and apartments that have good public transport access. Rent Near Transit, as the new feature is called, is essentially an additional search filter…
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Trulia Company Life and Culture

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