Trifacta enhances the value of an enterprise’s Big Data by enabling users to easily transform raw, complex data into clean and structured formats for analysis. Leveraging decades of innovative work in human-computer interaction, scalable data management and machine learning, Trifacta’s unique technology creates a partnership between user and machine, with each side learning from the other and becoming smarter with experience. Trifacta's mission is to improve the way people work with data. Its platform significantly shortens the ‘time to insight’ by making data scientists and analysts more productive, while also enabling dramatically better business decisions by giving business analysts direct access to Big Data.
SCO and Trifacta co-founder Joseph Hellerstein explains why the developing use of ‘Machine’ learning can reduce the time and therefore costs of data wrangling - continually helping to improve business efficiency.