Thirty Madison is a company that provides healthcare services through its brands specialising in specific chronic conditions. It offers Keeps, a men’s hair loss solution; Cove, which focuses on personalized care and treatment for migraine; Nurx, which provides birth control, sexual health, and skincare solutions; Picnic, allergies solutions; and Facet, which delivers treatments for eczema, psoriasis, dandruff, and seborrheic dermatitis. The company also develops an application that supports treatment plans for insomnia and sleep deprivation through a sleep health program based on Cognitive Behavioral Therapy for insomnia (CBTi).