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The Trade Desk

OverviewSuggest Edit

The Trade Desk is a technology company that empowers buyers of advertising. The Company provides a self-service platform that enables ad buyers to manage data-driven digital advertising campaigns using their own teams across various advertising formats, including display, video, and social, and on a multitude of devices, such as computers, mobile devices, and connected TV. 
TypePublic
Founded2009
HQVentura, CA, USMap
Websitethetradedesk.com
Employee Ratings3.8More
Overall CultureBMore
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Latest Updates

Employees (est.) (Dec 2018)944(+33%)
Revenue (FY, 2019)$661.1 M(+39%)
Share Price (Jan 2021)$785.4 (+2%)
Cybersecurity ratingCMore

Key People/Management at The Trade Desk

Jeff Green

Jeff Green

Chairman and Chief Executive Officer
Dave Pickles

Dave Pickles

Chief Technology Officer & Founder
Kathryn E. Falberg

Kathryn E. Falberg

Director & Investor
Brian J. Stempeck

Brian J. Stempeck

Chief Strategy Officer & Director
Simon Ellis

Simon Ellis

Sales Director
Eric B. Paley

Eric B. Paley

Director
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The Trade Desk Office Locations

The Trade Desk has offices in Ventura, Bellevue, Boulder, Chicago and in 16 other locations
Ventura, CA, US (HQ)
42 N Chestnut St
Bellevue, WA, US
10900 NE 8th St #305
Boulder, CO, US
1048 Pearl St #200
Chicago, IL, US
227 W Monroe St #3500
Denver, CO, US
1800 Wazee St #430
Irvine, CA, US
400 Spectrum Center Dr #550
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The Trade Desk Financials and Metrics

The Trade Desk Revenue

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The Trade Desk's revenue was reported to be $661.06 m in FY, 2019
USD

Revenue (Q3, 2020)

216.1m

Gross profit (Q3, 2020)

171.3m

Gross profit margin (Q3, 2020), %

79.3%

Net income (Q3, 2020)

41.2m

EBIT (Q3, 2020)

42.8m

Market capitalization (15-Jan-2021)

36.9b

Closing stock price (15-Jan-2021)

785.4

Cash (30-Sept-2020)

434.4m

EV

36.8b
The Trade Desk's current market capitalization is $36.9 b.
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Revenue

44.5m113.8m202.9m308.2m477.3m661.1m

Revenue growth, %

156%78%

Cost of goods sold

12.6m23.0m39.9m66.2m114.1m156.2m

Gross profit

32.0m90.9m163.1m242.0m363.2m504.9m
Quarterly
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020

Revenue

18.0m24.5m28.8m30.4m47.2m53.0m53.4m72.8m79.4m85.7m198.0m118.8m121.0m159.9m164.2m160.7m139.4m216.1m

Cost of goods sold

4.5m5.1m6.0m7.5m8.7m10.4m12.5m15.2m17.4m29.3m33.7m35.3m39.9m40.2m42.1m44.8m

Gross profit

13.4m19.3m22.8m22.9m38.5m42.5m40.8m57.7m62.0m89.5m87.3m124.6m124.3m120.5m97.2m171.3m

Gross profit Margin, %

75%79%79%75%82%80%76%79%78%75%72%78%76%75%70%79%
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Annual
USDFY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Cash

4.0m133.4m156.0m207.2m130.9m

Accounts Receivable

191.9m377.2m599.6m834.8m1.2b

Prepaid Expenses

3.8m5.8m10.3m14.5m27.9m

Current Assets

199.8m516.4m765.8m1.1b1.4b
Quarterly
USDQ3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020

Cash

124.0m106.6m115.9m132.8m139.0m141.7m166.3m143.8m130.6m173.4m325.2m426.3m434.4m

Accounts Receivable

274.0m315.3m382.2m470.5m556.7m645.6m640.1m707.7m830.6m836.0m948.0m869.1m1.1b

Prepaid Expenses

5.5m10.8m17.3m12.7m10.8m13.2m18.6m18.9m22.3m26.6m48.0m67.4m58.8m

Current Assets

403.5m432.7m515.3m616.0m706.5m800.4m825.1m944.6m1.1b1.2b1.4b1.5b1.8b
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Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Net Income

5.0k15.9m20.5m50.8m88.1m108.3m

Depreciation and Amortization

680.0k1.8m3.8m7.2m11.8m21.7m

Accounts Payable

35.7m50.0m209.5m171.8m177.7m191.8m

Cash From Operating Activities

(14.8m)(36.6m)75.0m31.2m86.6m60.2m
Quarterly
USDQ1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020

Net Income

(1.0m)6.6m10.2m4.9m23.8m34.0m9.1m28.4m48.7m10.2m38.0m57.4m24.1m49.2m90.4m

Depreciation and Amortization

819.0k1.7m2.6m1.5m3.2m5.2m2.3m4.8m8.1m4.5m9.3m15.2m6.5m13.3m20.8m

Accounts Payable

(6.5m)55.4m94.4m(87.9m)(28.5m)51.9m(49.7m)11.2m(2.8m)(138.9m)(51.9m)(21.4m)(206.0m)(214.4m)47.7m

Cash From Operating Activities

16.9m22.6m39.0m(22.7m)(12.0m)7.0m11.8m12.4m38.5m9.7m20.8m88.3m52.7m149.0m237.5m
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Show all financial metrics

The Trade Desk Operating Metrics

The Trade Desk's Enterprise Customers was reported to be 566 in Q3, 2017.
FY, 2014FY, 2015Q1, 2016Q2, 2016Q3, 2016FY, 2016Q1, 2017Q2, 2017Q3, 2017

Calculated Billings

$201.80 m$529.98 m$990.56 m

Enterprise Customers

566 566 566 566

DSO

94 93 76 88 86 105 82 95 102

Retention Rate

95%
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The Trade Desk Cybersecurity Score

Cybersecurity ratingPremium dataset

C

78/100

Learn more about our premium products
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The Trade Desk Online and Social Media Presence

The Trade Desk's Trends

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The Trade Desk Company Culture

  • Overall Culture

    B

    77/100

  • CEO Rating

    A+

    91/100

  • Compensation

    A-

    82/100

  • Diversity

    B

    77/100

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The Trade Desk News and Updates

November 13, 2020

Q3 2020 Earnings: Datadog, Roku, Square, The Trade Desk and JFrog

Tech growth earnings had a few blowouts and a few misses. Roku and The Trade Desk prove Connected TV is going strong, Datadog puts up another great quarter, J Frog reported for the first time and Square continues to ... READ MORE
November 06, 2020

The Trade Desk soars more than 27% as streaming TV ads rebound

The Trade Desk stock hit a new 52-week high Friday after reporting third quarter earnings.
December 06, 2019

The Trade Desk stock climbs after Needham turns bullish

Shares of The Trade Desk Inc. are up more than 5% in premarket trading Friday after Needham's Laura Martin upgraded the stock to buy from hold while setting a $325 target price. She argues that ad unit availability in the U.S. could fall by 10% in 2020 due to declining viewership of linear televsio…
October 12, 2019

The Trade Desk wants the ad-tech industry to back its plan to save targeted ads, but its growing clout and competitors could stop it in its tracks

Ad-tech giant The Trade Desk has been pitching a free product that helps marketers store consumers' privacy and targeting preferences across devices. The company said it has more than 20 demand-side platforms, 30 supply-side platforms and 30 data-management platforms using or testing the product. …
August 09, 2019

The Trade Desk CEO talked up a new advertising partnership with Amazon but also downplayed the e-commerce giant's own growing ad business

The Trade Desk's CEO Jeff Green said a new deal with Amazon could be a big source of revenue growth while downplaying the e-commerce giant as a threat to his ad business. Green said Amazon has an "objectivity problem" with advertisers that sell on its platform. That will make it hard for Amazon t…
August 08, 2019

A new pitch deck from Disney and The Trade Desk advises media buyers to change how they plan around live TV like sports (DIS, TTD)

Disney executives touted the reach of its newly unified ad sales portfolio, which brings together brands like ABC, ESPN, Freeform, FX, and National Geographic, in an advertiser event with ad-tech firm The Trade Desk in New York in August. The legacy media giant said it can offer diverse audiences …
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 The Trade Desk Frequently Asked Questions

  • When was The Trade Desk founded?

    The Trade Desk was founded in 2009.

  • Who are The Trade Desk key executives?

    The Trade Desk's key executives are Jeff Green, Dave Pickles and Kathryn E. Falberg.

  • How many employees does The Trade Desk have?

    The Trade Desk has 944 employees.

  • What is The Trade Desk revenue?

    Latest The Trade Desk annual revenue is $661.1 m.

  • What is The Trade Desk revenue per employee?

    Latest The Trade Desk revenue per employee is $700.3 k.

  • Who are The Trade Desk competitors?

    Competitors of The Trade Desk include Verizon Media, AdColony and Telaria.

  • Where is The Trade Desk headquarters?

    The Trade Desk headquarters is located at 42 N Chestnut St, Ventura.

  • Where are The Trade Desk offices?

    The Trade Desk has offices in Ventura, Bellevue, Boulder, Chicago and in 16 other locations.

  • How many offices does The Trade Desk have?

    The Trade Desk has 23 offices.