Tapad was founded in 2010 and is headquartered in New York, NY, US
Key People/Management at Tapad
Mark Connon
General Manager
Jeff Olchovy
Chief Technology Officer
Blane Sims
Chief Product Officer
Jan De Cauwer
Chief Financial Officer
Chris Feo
Chief Revenue Officer
Laura Koulet
General Counsel
Tapad Office Locations
Tapad has offices in New York, Alpharetta, Birmingham, Boston and in 17 other locations
New York, NY, US (HQ)
551 5th Ave 9th Floor
Alpharetta, GA, US
12600 Deerfield Pkwy
Birmingham, MI, US
801 S Adams Rd
Boston, MA, US
745 Atlantic Ave
Dallas, TX, US
3710 Rawlins St #150
Detroit, MI, US
Detroit, MI, USA
Tapad Financials and Metrics
Summary Metrics
Founding Date | 2010 |
Total Funding | $17.5 m |
Investors | Avalon Ventures, Battery Ventures, Metamorphic Ventures, FirstMark Capital, Quotidian Ventures, Nihal Mehta, Ed Zander, Firsthand Technology Value Fund, G&H Partners, Lerer Hippeau Ventures |
Tapad is a subsidiary of Experian
Tapad Cybersecurity Score
Competitors
Tapad Online and Social Media Presence
4.63k Twitter followers
Tapad has 4.63k Twitter Followers. The number of followers has decreased 0.1% month over month and decreased 0.4% quarter over quarter
Tapad's Trends
Twitter Engagement Stats for @Tapad
5.5k
Tweets
2.7k
Following
4.6k
Followers
2
Tweets last 30 days
0.5
Avg. likes per Tweet
50%
Tweets with engagement
Tapad Company Culture
Overall Culture
B
82/100
CEO Rating
A+
86/100
Compensation
A+
94/100
Tapad News and Updates
December 11, 2019
Knorex Partners with Tapad to Enable Enhanced Cross-Device Marketing Capabilities for Brands and Agencies
NEW YORK and SINGAPORE, Dec. 10, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, has partnered with Knorex, a leading provider of digital performance marketing. Knorex's self-service online advertising platform, Knorex XPO™, enables marketers to advertise...
November 21, 2019
Tapad and Lifesight Sign Partnership To Power Cross Device Capabilities Within Lifesight's Real World Intelligence Platform
Tapad's technology now powers Lifesight's real world intelligence platform with cross-device and reach expansion in the Asia Pacific Region SINGAPORE, Nov. 20, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, today announced a new partnership with Lifesight, a...
July 17, 2019
Tapad and AdsWizz Partner to Enable Digital Identity Resolution Across Audio Ad Campaigns
With Tapad's technology, AdsWizz AudioMatic is the first Audio buying platform to offer cross-device identity resolution across the U.S. and EMEA NEW YORK and LONDON, July 17, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, today announced a new joint...
June 27, 2019
Tapad Partners with Programmatic Buying Platform, Beeswax, to Extend Identity Resolution
NEW YORK, June 27, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution announced that it has added Beeswax, the industry's first extensible programmatic buying platform, to its ever-growing roster of media buying partners. Beeswax is unique in that it offers...
August 07, 2018
Tapad's Proprietary Graph Now Integrated With Adobe Audience Manager
NEW YORK, Aug. 7, 2018 /PRNewswire/ -- Tapad, the company advancing personalization for the modern marketer, announced today that its proprietary Tapad Graph is now integrated with Adobe Audience Manager, part of Adobe Analytics Cloud, helping marketers expand their view of consumers and...
August 02, 2018
Tapad Partners with Twine Data to Bring Portable CRM Onboarding Capabilities to Its Best-In-Class Cross Device Solution
NEW YORK, Aug. 2, 2018 /PRNewswire/ -- Tapad, the company reinventing personalization for the modern marketer, today announced that it is partnering with mobile data leader Twine Data to bring Twine's hundreds of millions of deterministic mobile identity connections to The Tapad Graph....
Tapad Blogs
September 23, 2021
Forrester Study—How Identity Resolution Can Help Marketers Prepare for Data Deprecation and Improve Data Quality
Marketers are under more pressure than ever before to prove ROI and efficiency of marketing activities in relation to business performance. On top of that, there are new privacy regulations and uncertainty around what new technologies will have to be implemented in order to replace the g…
August 25, 2021
Connect the Disconnect in Your CTV Universe
The result of epic shifts from traditional cable to streaming television, the CTV ecosystem is experiencing compounded fragmentation, making it challenging for marketers to leverage in the most effective way for both activation and measurement. Heralded as the hot new household level dev…
August 25, 2021
Uncovering Hashed Email: You May Be Sitting on a Goldmine of Customer Data and Don’t Even Know It
Email hashing was originally intended to be used as an email security feature that has ended up being a very powerful marketing tool. A hashed email is a cryptographic function that changes an email address to a random code which can be used as an anonymous customer identifier. This code…
August 09, 2021
Identity Resolution Strategies Are Critical For Marketers To Continue Consumer Engagement and Satisfaction In An Increasingly Complex Ecosystem
Study reveals that brands with more mature identity programs were significantly more likely to be successful in achieving their key objectives
Tapad Frequently Asked Questions
When was Tapad founded?
Tapad was founded in 2010.
Who are Tapad key executives?
Tapad's key executives are Mark Connon, Jeff Olchovy and Blane Sims.
How many employees does Tapad have?
Tapad has 105 employees.
Who are Tapad competitors?
Competitors of Tapad include Izea, Appier and Q1Media.
Where is Tapad headquarters?
Tapad headquarters is located at 551 5th Ave 9th Floor, New York.
Where are Tapad offices?
Tapad has offices in New York, Alpharetta, Birmingham, Boston and in 17 other locations.
How many offices does Tapad have?
Tapad has 22 offices.
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