Tapad was founded in 2010 and is headquartered in New York, NY, US
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Sign up for free to see all dataKey People/Management at Tapad
Mark Connon
General Manager
Jeff Olchovy
Chief Technology Officer
Adrienne Donovan
SVP, People Operations
Blane Simms
Chief Product Officer
Jan De Cauwer
Chief Financial Officer
Chris Feo
Chief Revenue Officer
Tapad Office Locations
Tapad has offices in New York, Alpharetta, Birmingham, Boston and in 17 other locations
New York, NY, US (HQ)
60 Madison Ave
Alpharetta, GA, US
12600 Deerfield Pkwy
Birmingham, MI, US
801 S Adams Rd
Boston, MA, US
745 Atlantic Ave
Dallas, TX, US
3710 Rawlins St #150
Detroit, MI, US
Detroit, MI, USA
Tapad Financials and Metrics
Summary Metrics
Founding Date | 2010 |
Total Funding | $17.5 m |
Investors | Avalon Ventures, Battery Ventures, Metamorphic Ventures, FirstMark Capital, Quotidian Ventures, Nihal Mehta, Ed Zander, Firsthand Technology Value Fund, G&H Partners, Lerer Hippeau Ventures |
Tapad is a subsidiary of Experian
Tapad Cybersecurity Score
Tapad Online and Social Media Presence
4.67k Twitter followers
Tapad has 4.67k Twitter Followers. The number of followers has decreased 0.2% month over month and decreased 0.5% quarter over quarter
Tapad's Trends
Twitter Engagement Stats for @Tapad
5.5k
Tweets
2.7k
Following
4.7k
Followers
10
Tweets last 30 days
0.4
Avg. likes per Tweet
70%
Tweets with engagement
Tapad Company Culture
Overall Culture
B
82/100
CEO Rating
A+
86/100
Compensation
A+
94/100
Tapad News and Updates
December 11, 2019
Knorex Partners with Tapad to Enable Enhanced Cross-Device Marketing Capabilities for Brands and Agencies
NEW YORK and SINGAPORE, Dec. 10, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, has partnered with Knorex, a leading provider of digital performance marketing. Knorex's self-service online advertising platform, Knorex XPO™, enables marketers to advertise...
November 21, 2019
Tapad and Lifesight Sign Partnership To Power Cross Device Capabilities Within Lifesight's Real World Intelligence Platform
Tapad's technology now powers Lifesight's real world intelligence platform with cross-device and reach expansion in the Asia Pacific Region SINGAPORE, Nov. 20, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, today announced a new partnership with Lifesight, a...
July 17, 2019
Tapad and AdsWizz Partner to Enable Digital Identity Resolution Across Audio Ad Campaigns
With Tapad's technology, AdsWizz AudioMatic is the first Audio buying platform to offer cross-device identity resolution across the U.S. and EMEA NEW YORK and LONDON, July 17, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution, today announced a new joint...
June 27, 2019
Tapad Partners with Programmatic Buying Platform, Beeswax, to Extend Identity Resolution
NEW YORK, June 27, 2019 /PRNewswire/ -- Tapad, a global leader in digital identity resolution announced that it has added Beeswax, the industry's first extensible programmatic buying platform, to its ever-growing roster of media buying partners. Beeswax is unique in that it offers...
August 07, 2018
Tapad's Proprietary Graph Now Integrated With Adobe Audience Manager
NEW YORK, Aug. 7, 2018 /PRNewswire/ -- Tapad, the company advancing personalization for the modern marketer, announced today that its proprietary Tapad Graph is now integrated with Adobe Audience Manager, part of Adobe Analytics Cloud, helping marketers expand their view of consumers and...
August 02, 2018
Tapad Partners with Twine Data to Bring Portable CRM Onboarding Capabilities to Its Best-In-Class Cross Device Solution
NEW YORK, Aug. 2, 2018 /PRNewswire/ -- Tapad, the company reinventing personalization for the modern marketer, today announced that it is partnering with mobile data leader Twine Data to bring Twine's hundreds of millions of deterministic mobile identity connections to The Tapad Graph....
Tapad Blogs
May 19, 2021
Get ready to connect your offline data, again
As today’s digital landscape gets more and more complicated there are more ways for brands to connect with users and drive purchases and more ways for ad tech to target and measure those touch points. As in-person shopping picks up steam due to the re-normalization of society post-COVID …
May 12, 2021
Tapad Appoints Blane Sims as Chief Product Officer
Industry vet brings more than 20 years of experience to drive Tapad’s continued innovation in digital identity resolution
February 24, 2021
To Authenticate or Not to Authenticate?
It’s been over a year since Google announced they’d be deprecating the third-party cookie and in that time there’s been a major focus on two types of cookieless identity solutions. Identity vendors and marketers are strategizing which of these two future solutions best fits their needs s…
February 16, 2021
Munchausen syndrome by recruiter
The recruiters you use may be sabotaging your job search.
Continue reading on Tapad Engineering »
February 09, 2021
Tapad Launches Global Privacy-Safe Solution to Provide Continuity in the Absence of Third-Party Cookies
Switchboard, a module within The Tapad Graph, will connect emerging cookieless identifiers to traditional IDs, creating a more holistic view of the consumer and driving value exchange within the advertising ecosystem
Tapad Frequently Asked Questions
When was Tapad founded?
Tapad was founded in 2010.
Who are Tapad key executives?
Tapad's key executives are Mark Connon, Jeff Olchovy and Adrienne Donovan.
How many employees does Tapad have?
Tapad has 110 employees.
Who are Tapad competitors?
Competitors of Tapad include Appier, Kenshoo and Popular Pays.
Where is Tapad headquarters?
Tapad headquarters is located at 60 Madison Ave, New York.
Where are Tapad offices?
Tapad has offices in New York, Alpharetta, Birmingham, Boston and in 17 other locations.
How many offices does Tapad have?
Tapad has 22 offices.
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