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Taboola Competitors and Similar CompaniesClear all

Taboola's competitors and similar companies include Outbrain, TripleLift and Revcontent.

	Taboola Taboola (also known as Taboola.com) is a technology company that develops an advertising platform.	Outbrain Outbrain is a company engaged in digital advertising and content recommendation.	TripleLift TripleLift is a company providing a digital advertising platform.	Revcontent Revcontent is a company offering a content marketing and native advertising platform.
Founding Date	Founding Date 2007	Founding Date 2006	Founding Date 2012	Founding Date 2013
Type	Type Public	Type Public	Type Private	Type Private
Tags	Tags Technology adtech artificial intelligence platform search engine	Tags Technology advertising content management content provider platform	Tags Technology adtech application software business intelligence cloud services(SaaS)content advertising data management platform	Tags Technology advertising application software content advertising content provider
Locations	Locations New York, US HQ Sydney, AU São Paulo, BR Beijing, CN Shanghai, CN Paris, FR Berlin, DE see more	Locations New York, US HQ Sydney, AU Bruxelles, BE São Paulo, BR Paris, FR Köln, DE München, DE see more	Locations New York, US HQ Sydney, AU Paris, FR London, GB Chicago, US Culver City, US New York, US see more	Locations Sarasota, US HQ Sarasota, US
Employees	Employees 1,9005% increase	Employees 1,80091% increase	Employees 4701% decrease	Employees 652% increase
Valuation ($)	Valuation ($) 1.2 b	Valuation ($) 212.6 m	Valuation ($) N/A	Valuation ($) N/A
Financial
Revenue (est.)	Revenue (est.) $1.9b (FY, 2025)	Revenue (est.) $1.3b (FY, 2025)	Revenue (est.) $214.3m (Y, 2021)	Revenue (est.) N/A
Cost of goods	Cost of goods $1.3b (FY, 2025)	Cost of goods $770.8m (FY, 2025)	Cost of goods N/A	Cost of goods N/A
Gross profit	Gross profit $569.5m (FY, 2025)	Gross profit $429.1m (FY, 2025)	Gross profit N/A	Gross profit N/A
Net income	Net income $42.3m (FY, 2025)	Net income ($517.1m) (FY, 2025)	Net income N/A	Net income N/A
Operating ⚠
Advertisers	Advertisers 18 k (Q4, 2022)	Advertisers 30 k (FY, 2022)	Advertisers N/A	Advertisers N/A
Servers	Servers 10 k (Q4, 2022)	Servers 7 k (FY, 2022)	Servers N/A	Servers N/A
Funding
Total funding raised	Total funding raised $ 160m	Total funding raised $ 394m	Total funding raised $ 16.6m	Total funding raised N/A