Swatch Group

The Swatch Group Ltd is an international group active in the manufacture and sale of finished watches, jewelry, watch movements and components. Swatch Group supplies nearly all components required for the watches sold by its 18 watch and jewelry brands as well as by its two retail brands, the Tourbillon and Hour Passion companies. The Group’s production companies also supply movements and components to third-party watchmakers. The Swatch Group Ltd is also a key player in the manufacture and sale of electronic systems used in watchmaking and other industries. With its watch brands, it is also a leader in the field of sports event timing as official timekeeper and data-handler of most of the Olympic Games of the last decades and major international sports events. The Swatch Group Ltd has a unique emotional culture. Beauty, sensuality, emotions in watches are as much part of it as high-tech, quality and added value on the customer’s wrist. Both, emotional poetry and innovation play an active part in the commitment to its customers. The Swatch Group Ltd was founded in 1983, by Nicolas G. Hayek. It grew out of the merger of two big Swiss watch groups, ASUAG and SSIH. The Group has since shown steady growth in key financials, leading to records. Today, the Group employs over 35.000 persons in fifty countries. Swatch Group’s 2015 gross sales amounted to a record number of CHF 8'451 millions. Discover the Swatch Group brands… Breguet, Harry Winston, Blancpain, Glashütte Original, Jaquet Droz, Léon Hatot, Omega, Longines, Rado, Union Glashütte, Tissot, Balmain, Certina, Mido, Hamilton, Calvin Klein watches + jewelry, Swatch and Flik Flak.
Biel, CH
Size (employees)
36,313 (est)
Swatch Group was founded in 1983 and is headquartered in Biel, CH

Swatch Group Office Locations

Swatch Group has an office in Biel
Biel, CH (HQ)
6 Seevorstadt

Swatch Group Data and Metrics

Swatch Group Financial Metrics


Market capitalization (24-Jul-2017)

17.6 b

Closing share price (24-Jul-2017)

Swatch Group's current market capitalization is €17.6 b.

Swatch Group Market Value History

Traffic Overview of Swatch Group

Swatch Group News and Updates

Swatch is building its own smartwatch OS because why not?

Swatch just announced that it’s working on a smartwatch OS to rival Android Wear and watchOS, with a view to bring it to customers’ wrists by the end of 2018, reports Bloomberg. The Swiss watch giant, which owns 18 brands including its namesake and well-known luxury labels like Omega and Longines, p…

Almost every US president since the 1950s has received this watch at inauguration — and Trump may be the last

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Still ticking: The improbable survival of the luxury watch business | Simon Garfield

In an increasingly digital world, people are still willing to spend huge amounts on analogue timepieces. The question is, why?On 17 March 2016, the watch manufacturer Breitling opened a lavish new stall at Baselworld, the world’s biggest watch fair, to show off its latest marvels. There was the Aven…

A small workshop in LA has hit a milestone that US manufacturing hasn't seen for 40 years

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Apple Is Selling Unofficial Olympic Watch Bands Near Rio Venues

It hasn't broken any sponsorship rules—yet.
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Swatch Group Company Life and Culture

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