With a pioneering spirit and proven innovation, Supponor is the leader in the emerging field of augmented reality digital replacement for real-time broadcast and streaming of in-venue advertising.
The Company's advanced technology delivers the most powerful and impactful brand activation in broadcast sport. Supponor solutions are being deployed for a broad range of Tier 1 sports – most notably football, but also hockey, basketball, motor racing and American football.
It uses the virtualized and targeted augmented reality messaging platform to maximize the value of TV-visible in-venue branding. This unlocks new creative opportunities that enable advertisers and sponsors to connect with local audiences through the power of global sport – and achieve stand-out brand differentiation.
As a pure-play technology provider, Supponor combines powerful augmented reality overlays with traditional broadcast solutions to dramatically enhance the value of media and marketing rights for mass-audience sporting events for sports rights holders and their sponsor and broadcast partners.