Founded in 2010, Stylitics is a first-of-its kind window into consumers’ clothing behavior. It houses an incredibly rich database of information, allowing brands to make better-informed marketing, merchandising, and product decisions based on their customers’ shopping and style habits, favorite trends and style icons, and preferred media outlets. Using this data, brands can optimize their advertising and marketing dollars, drive incremental sales, and increase customer loyalty across current and prospective users. This exercise can be repeated for any target demographic and across segments and sub-segments of customers as defined by age, location, average price-point, favorite brand, and many other identifying characteristics. Stylitics is the smart way to look at the style and shopping habits of your customers.