Strands is a global provider of personalization and recommendation solutions for digital banking and retail markets, serving customers worldwide, including Barclays, BBVA, BNP Paribas, Bank of Montreal, Carrefour, Panasonic, and Skymall. Strands serves its customers via two business units: Strands Finance - develops innovative fintech, empowering financial institutions to offer superior customer experience within their digital channels Strands Retail - drives the businesses of over 100 online retailers with industry-leading recommendation and customer segmentation solutions.
Company Growth (employees)
San Francisco, US
Size (employees)
167 (est)+2%
Strands was founded in 2003 and is headquartered in San Francisco, US

Key People at Strands

Erik Brieva

Erik Brieva

Cesar Richardson

Cesar Richardson

Business Development Director
Victoria Palomino-Yasinetskaya

Victoria Palomino-Yasinetskaya

Marketing Manager
Albert De Reina

Albert De Reina

R&D Manager
Dr. Marc Torrens

Dr. Marc Torrens

Chief Innovation Officer

Strands Office Locations

Strands has offices in San Francisco, Madrid, Buenos Aires, Miami and in 1 other location
San Francisco, US (HQ)
884 S Van Ness Ave
Singapore, SG
75 High St
Miami, US
3390 Mary Street, Suite 116 Coconut Grove
Buenos Aires, AR
Av Coronel Niceto Vega 4736
Madrid, ES
Calle Capitán Haya 38, 1-izq. (B)

Strands Data and Metrics

Summary Metrics

Founding Date


Total Funding

$79 m

Latest funding size

$24 m

Time since last funding

almost 10 years


Strands's latest funding round in December 2007 was reported to be $24 m. In total, Strands has raised $79 m

Traffic Overview of Strands

Strands Online and Social Media Presence

Strands News and Updates

Missing mother's earbuds, strands of hair found as desperate search in Northern California town continues

Earbuds with strands of hair were found at the site where a woman’s cellphone was discovered last week after she disappeared during a jog in Northern California, her sister said. Detectives have been sorting through about 150 tips from the public regarding the hunt for Sherri Papini, a 34-year-o…

Philadelphia Transit Strike Strands Thousands

With buses, trolleys and subways shut down, about 900,000 rides a day were affected, and many commuters were forced to find alternative ways to work.

Hurricane Matthew’s Toll Rises; Flooding Strands 1,500 in North Carolina

North Carolina’s governor said a levee breach in Lumberton had forced residents onto rooftops, with helicopters and boats sent to rescue them.

Researchers stored an OK Go music video on strands of DNA

Researchers just figured out how to squeeze 200 MB of data onto some strands of DNA. That's right, the same stuff that's inside all of us, the blueprints for our eye color, ear shape, height and more — all that makes you, you — also happens to be a pretty decent medium for storing the same kind…

Strands Company Life and Culture

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