Simpli.fi
OverviewSuggest Edit
Simpli.fi is a company that specializes in programmatic advertising and agency management software. It offers a demand side platform with display, mobile, video, social, and geo-fencing capabilities. The company also provides accounting, media planning and buying, as well as project management solutions. Simpli.fi caters to advertising agencies, multi-location brands, local media groups, networks, and trading desks.
| Type | Private | |
| Founded | 2010 | |
| HQ | Fort Worth, TX, US | Map |
| Website | simpli.fi | |
| Employee Ratings | More | |
| Overall Culture | B | More |
Latest Updates
| Employees (est.) (Oct 2021) | 357 | |
| Cybersecurity rating | A | More |
Key People/Management at Simpli.fi
Frost Prioleau
CEO, Co-Founder
Paul Harrison
Chief Technology Officer
James Moore
Chief Revenue Officer
Andries Marx
Chief Financial Officer
Elizabeth Brockey
Chief Customer Officer
Ryan Horn
Senior Vice President of Marketing
Simpli.fi Office Locations
Simpli.fi has offices in Fort Worth, København and Langeskov
Fort Worth, TX, US (HQ)
128 E Exchange Ave Suite 700
København, DK
Amaliegade 6, 2. tv
Langeskov, DK
Ellingevej 17
Simpli.fi Financials and Metrics
Summary Metrics
Founding Date | 2010 |
Simpli.fi total Funding | $19.9 m |
Time since last funding | 4 months ago |
Simpli.fi investors | Contour Venture Partners, Blackstone Group, Frontier Capital |
Simpli.fi Cybersecurity Score
Simpli.fi Online and Social Media Presence
1.83k Twitter followers
Simpli.fi has 1.83k Twitter Followers. The number of followers has increased 0.4% month over month and increased 0.8% quarter over quarter
Simpli.fi's Trends
Twitter Engagement Stats for @simpli_fi
4.9k
Tweets
692
Following
1.8k
Followers
11
Tweets last 30 days
0.5
Avg. likes per Tweet
63.6%
Tweets with engagement
Simpli.fi Company Culture
Overall Culture
B
82/100
CEO Rating
A+
86/100
Compensation
B-
76/100
Simpli.fi News and Updates
November 04, 2018
Dallas Morning News Recognizes Simpli.fi Among its Top 100 Places to Work 2018
FT. WORTH, Texas, Nov. 4, 2018 /PRNewswire/ -- Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, announced today that it was ranked sixth in the Medium-Size Business category by Dallas Morning News as one of the Top 100 Places to...
October 23, 2018
Simpli.fi Launches Nationwide Addressable Connected TV (CTV) and Over-the-Top (OTT) Advertising Solution
FT. WORTH, Texas, Oct. 23, 2018 /PRNewswire/ -- Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, today announced a significant expansion of its advanced TV capabilities, including nationwide addressable targeting, intent-based...
Simpli.fi Blogs
October 20, 2021
Exclusive Download: 2021 Holiday Trends Report- Programmatic Campaign Strategies for Q4
The 2020 holiday shopping season saw retail sales grow more than eight percent year-over-year, amounting to almost $790 billion (NRF). E-commerce sales took off last year, as consumers chose to shop from the comfort of their homes, and we expect this trend to continue. However, this holiday season w…
October 14, 2021
Case Study: Regional Grocery Chain Targets Loyal Customers and Increases In-Store Traffic with Addressable Geo-Fencing from Simpli.fi
Brand Overview • Popular grocery chain in the northeastern U.S. • Sought to reach existing customers using first-party loyalty program data • Wanted to drive foot traffic to 18 stores by promoting its low prices and grocery pickup services Partner Overview • National publishing company with 75+ n…
October 12, 2021
How to Capitalize on Your Holiday Campaign Planning with Addressable Programmatic
With the holiday shopping season quickly approaching, retailers are making preparations for this annual revenue windfall. And with 2021 holiday retail sales expected to increase by 7-9% as compared to the 2020 season, it is essential that retailers be prepared to leverage effective digital ad campai…
October 07, 2021
Press Release: Simpli.fi Named in Dallas Business Journals Best Places to Work List 2021
Awards recognizes companies that go above and beyond in creating an enjoyable workplace and a thriving culture for their employees Ft. Worth, Texas – October 7, 2021 – Today, Simpli.fi, a leader in programmatic advertising and agency management software, announced it was included in the Dallas Busin…
October 04, 2021
September Recap: Driving Performance in OTT/CTV Advertising and More
Over the past few years, we’ve seen advertisers of all sizes focus more and more on performance. In September, we highlighted the importance of driving programmatic performance across campaigns, and dove into the significance of OTT/CTV advertising. Additionally, this month we announced the launch o…
September 29, 2021
No Two Neighbors are Alike: Proving the Value of Addressable Programmatic
In 2021, one thing is clear: a “one-size-fits-all” approach to national advertising campaigns is increasingly becoming obsolete. This is because, quite simply, no two neighboring households are alike. From house to house and neighbor to neighbor, consumers are different: with different preferences, …
Simpli.fi Frequently Asked Questions
When was Simpli.fi founded?
Simpli.fi was founded in 2010.
Who are Simpli.fi key executives?
Simpli.fi's key executives are Frost Prioleau, Paul Harrison and James Moore.
How many employees does Simpli.fi have?
Simpli.fi has 357 employees.
Who are Simpli.fi competitors?
Competitors of Simpli.fi include Viant, CitrusAd and StackAdapt.
Where is Simpli.fi headquarters?
Simpli.fi headquarters is located at 128 E Exchange Ave Suite 700, Fort Worth.
Where are Simpli.fi offices?
Simpli.fi has offices in Fort Worth, København and Langeskov.
How many offices does Simpli.fi have?
Simpli.fi has 3 offices.
Learn about Craft real-time company insights
Receive alerts for 300+ data fields across thousands of companies