Shift

Shift is an online platform that enables its users to find, compare, and purchase or sell cars. Acting as a personal concierge service, the Company details cars, lists them on multiple lists, handles test drives, and finds intent buyers. Charging a fee for registration, car prep services, and sales tax, Shift provides customers with a 200-point concierge report that includes specs, high-resolution photos, vehicle history, and results on their cars before purchase. Shift's goal is to turn what is universally regarded as a burdensome life event into a delightful experience, and to bring trust and simplicity to the peer-to-peer used car market.