Sellmark is a company that manufactures equipment for outdoor activities and tactical applications. It offers night vision optics, thermal scopes, laser sights, hunting scopes, shooting rests, tactical rifle scopes, and law enforcement equipment under the brands Sightmark, Pulsar, Firefield, KJI, BulletSafe, INFORCE, and Dark30. The company supplies products to the hunting, shooting sports, outdoor recreation, and law enforcement sectors.